Search Results for correlation-

Abstract

The primary objective of this study is to verify the effect of smart strategies on achieving organizational excellence at Zain Telecommunications Company. The researcher adopts the descriptive analytical approach in conducting the survey to achieve the study objectives. The researcher relied on two main tools in collecting data, namely the questionnaire and interviews, and distributed (80) questionnaires to the employees of Zain Company, but the valid for statistical analysis (73) and determine the sample in addition to identify the demographics of the sample (age - gender - educational qualification - years of service - job title) and verbal statements of their opinions about the smart strategies (continuous learning, technological integration, understanding the environment, strategic adaptation) as well as the organizational excellence (organizational excellence is measured by a set of variables, namely performance results, customer focus, internal processes, continuous improvement. The most important conclusions of the study were that strategic skills have a positive impact on achieving organizational excellence in Zain Telecommunications Company. Two-tailed test results on the correlation between smart strategies and organizational excellence show a strong positive correlation. A smart strategy will significantly impact organizational excellence. A high level of smart strategies will have a high level of organizational excellence and vice versa. Smart strategies are the driving force of change in the organization. Its positive impact on organizational excellence must be sufficiently emphasized and enhanced in the organization. The most important recommendations of the study are that Zain Company should work to create a collaborative multi-dimensional work environment to improve the performance of its employees and earn their satisfaction, and Zain Company should take into consideration the idea of sharing some responsibilities with its employees and providing them with the opportunity to make decisions, in order to improve skills and increase the sense of belonging, as well as putting more effort to apply digitization in all departments and workstations.

Abstract

The study centered on the fact that there is an ideological controversy related to the problem of the study, as it aimed to know the role of the quality of work life among workers in private hospitals, the focus of the research (Al-Kafeel, Zain Al-Abidin, Al-Hujjah) Its dimensions (salary adequacy and fairness, correct working conditions, opportunities to exploit capabilities, opportunities for career growth, social integration) and its impact on organizational citizenship behavior in its dimensions (altruism, conscience awareness, sportsmanship, civility, voluntary participation). The problem of the study was raised out of the most important questions, which is the degree of availability of the quality of work life and organizational citizenship behavior and the level of the relationship between them in terms of correlation and influence. Out of (108) employees, according to the nature of their work. Statistical data were analyzed using the statistical program (Spss.V25), and to test the validity and reliability, the Alpha Crow-Nbach coefficient was used, and to test the hypotheses of the study, the PEARSON simple correlation matrix was used. The researcher came to the conclusion that there is a correlation between the two variables, as it was a strong positive correlation, which indicates a high presence and awareness of the concept of quality of work life among hospital workers, which enhances organizational citizenship behavior.

Abstract

The integration of smart technologies into higher education is rapidly reshaping traditional teaching and learning environments. This study investigates differences in academic performance between students utilizing AI technologies and those who do not, spanning three educational levels: undergraduate, graduate, and postgraduate. Using a simulated dataset of 200 participants, the analysis employed independent sample t-tests, chi-square tests, regression models, correlation analyses, and visualizations such as scatter plots. The findings consistently demonstrate that students who adopt AI significantly outperform their peers, with notable statistical improvements across all groups. Additionally, factors like educational level and age were found to influence outcomes, with younger students and AI users showing greater consistency and higher achievement. Beyond presenting numerical data, the research contextualizes these results within modern digital learning theories, addresses challenges in technological integration, and offers practical recommendations for effectively incorporating AI tools into higher education frameworks.

Abstract

This study aims to test whether the institutions listed on the Iraq Stock Exchange have a significant correlation between the level of conservative accounting practice with the level of market share returns during the Coronavirus pandemic period as one of the policies to confront the economic repercussions of the Coronavirus pandemic. Furthermore, the sample included institutions listed on the Iraq Stock Exchange during the 2019 and 2020 years, i.e., the period before the Coronavirus pandemic and during the Coronavirus pandemic for the purpose of comparison. The market value to book value model was used, and the study found that conservative institutions had achieved the highest level of market share prices compared to non-conservative institutions, and the study also found that conservative institutions during the Coronavirus pandemic had achieved a higher correlation coefficient during the pandemic compared to the pre-pandemic period, where it reached Pearson correlation coefficient (0.932) during the 2020 year for conservative institutions, while the Pearson correlation coefficient between conservatism and the market value of shares reached (0.853) during 2019,and A study found that the effect of accounting conservatism on market share prices for the year 2019 amounted to (0.731), which is significant regression, and in 2020 it reached (0.852), which is a significant regression, that is, the effect increased by (0.121) during the pandemic period , and this is evidence of the market need for conservatism. Therefore, our study recommends the adoption of accounting conservatism, but in a reasonable manner without exaggeration to face challenges and crises, because the market trusts more conservative accounting policies compared to the impulsive policy.

Abstract

The Iraqi economy has known the phenomenon of foreign currency substitution since the eighties, with the increasing deterioration of the value of the Iraqi dinar and the appearance of signs of rapid inflation. Its actual expansion began with the phase of imposing the economic blockade in the nineties. Despite the decline in inflation rates following the phase of the economic blockade, the political, economic, and security turmoil After 2004, it was negatively affected by high inflation rates, especially during the period (2004-2007), which was reflected in the use of the US dollar as a tool to measure future payments, then a store of value, and then a medium of exchange in transactions that take place locally. Our study attempts to identify the phenomenon of foreign currency substitution in all its meanings and its relationship to inflation. Verifying the phenomenon of foreign currency substitution and determining its reality in the Iraqi economy during the period (2004-2022) In order to achieve the goal, the study adopted the inductive approach in analyzing the phenomenon under study, used the descriptive analysis method, and chose the correlation model to analyze the data and reach the results. After following the International Monetary Fund index in measuring foreign currency substitution represented by dividing deposits in foreign currency by the broad money supply, the study concluded There is a direct relationship between the inflation rate and the rate of foreign currency replacement in the Iraqi economy, with a strong direct correlation rate of (0.70) Therefore, the phenomenon of foreign currency substitution must be taken into consideration and the necessary measures taken to reduce it, especially through policies to stabilize inflation rates at low levels and search for another way to price crude oil instead of the US dollar, and let it be a basket of foreign currencies in order to reduce the linkage of the Iraqi economy to the dollar

Abstract

         The current research aims to know the extent of the impact of the dimensions of manufacturing flexibility represented by (size flexibility, machinery flexibility, product flexibility, process flexibility, expansion flexibility) in supporting the marketing performance represented by (market share, sales volume, profitability) in the General Company for Leather Industries - Baghdad The data and information were collected based on a questionnaire form, and the data obtained was analyzed using the statistical program (spss. Ver- 24) in order to obtain the results of analyzing the correlation and influence relationships between the independent variable (manufacturing flexibility) and the dependent variable (marketing performance). A set of statistical tools and methods prepared for the purpose of statistical analysis and extracting results from the most important ones  T-test, F-test, correlation coefficient, and simple, multiple and graduated linear regression analysis. The research came out with a set of conclusions, among which there was a correlation and a significant effect between manufacturing flexibility and marketing performance, and in light of the conclusions, a set of proposals were presented in line with the conclusions, including: Increasing the interest of the researched company in manufacturing its products with different models and designs by adopting advanced machines that meet the requirements of customers as well as Diversification in the markets to which the products are offered.

Abstract

The research aimed to explore the reality of organizational intelligence and its dimensions — namely (environmental understanding, collective intelligence, and strategic vision) — as well as sustainable development and its dimensions (economic, environmental, and social). The focus was on Al-Ittihad Food Industries Company. The research also sought to identify the correlation between organizational intelligence and sustainable marketing within the company.

A descriptive approach was adopted, and the study sample consisted of 99 employees from various departments of the company. A questionnaire was designed as the main tool for data collection, in addition to conducting some personal interviews. Data were analyzed using SPSS software and Cronbach's Alpha for reliability testing. The questionnaire relied on a five-point Likert scale.

The research arrived at several key findings, most notably:

The level of organizational intelligence and sustainable marketing practices in the company was moderate, There is a strong positive correlation between the dimensions of organizational intelligence and those of sustainable marketing, The results indicated that the t-test values were statistically significant for all research variables at a significance level of (α ≤ 0.05), confirming a meaningful and positive correlation between organizational intelligence and sustainable marketing.

The study recommended that Al-Ittihad Food Industries Company should place greater emphasis on continuous learning and the need to clarify visions, plans, and future directions with its employees.

Abstract

Represents the current search to try to show the extent of the contribution of Dimensions of digital transformation in achieving Excellence performance in one of the health organizations in Mosul, and when he was health organizations represents a priority in the interests of the communities for their role in securing the health service must be characterized by excellence to relate to human life which does not have the most precious of it, therefore, the need has become necessary to study the role that can contribute to the Dimensions of digital transformation in achieving their performance seamlessly through the analysis of correlation and influence between them and Excellence performance in order to strengthen the organization's position about its clientele . And in general tries to find the answer to the following question (What is the nature of the correlation and impact between the Dimensions of digital transformation and Excellence performance in the hospital in question?) The research found the existence of a correlation and impact of the Dimensions of digital transformation in Excellence performance. Based on these findings the research presents a number of proposals are consistent with it.

Abstract

The current research aims to study “The role of anti-self-compulsiveness in creating the mindset of an entrepreneurial leader In the Civil Status Department in Baqubah” And the possibility of successfully applying these two dimensions in the government sector of the city of Baqubah, represented by the Civil Status Department in Baqubah. The research problem came from the main question it is: "Does self-interest have a significant, statistically significant relationship and impact on the mentality of entrepreneurial leaders in the Civil Status Department in Baqubah?" “The existence of a correlation and influence between the roles of self-confidence in creating the mentality of an entrepreneurial leader in the Civil Status Department in Baqubah. On the basis of the research hypotheses and in order to enrich the research with data and information that puts the research at the level of achieving its objectives, these data and information were obtained from references, sources, and periodicals related to the research concepts, On the analytical side, several statistical methods were collected, including: (arithmetic mean, standard deviation, Pearson correlation coefficient, and linear regression) which analyzes the research concepts and its most important dimensions related to the research topic in a way that enables them to be answered accurately. The research population that represents the potential sample was chosen which the Civil Status Department in Baqubah is. The research sample of (90) respondents was selected, it is a deliberate sample where the questionnaire form was distributed to all sample members, The research results were analyzed based on the statistical program (SPSS), which targeted decision-makers in the Civil Status Department in Baqubah, represented by the Office of the General Director, department directors, and division and unit directors. The results of the research reached a set of conclusions, the most important of which was the awareness of the senior leadership in the Civil Status Department in Baqubah of the anti-self-desires in creating the mentality of the entrepreneurial leader. The results of the field analysis also indicated that there is a significant influence on self-confidence in creating the mentality of the entrepreneurial leader.

Abstract

This research aims to emphasize and focus on sustainable environmental strategies in urban planning of cities and to provide appropriate solutions to most of the problems resulting from incorrect land use and not distributing it in consistent and studied proportions according to a strategic vision that contributes to improving the environmental aspect of cities in the long term. The results showed that the total per capita share in the city of Ramadi amounted to (664.1) square meters in terms of area. The most important outcomes of the SPSS program were that the male participation rate was (78.7), and the female rate was (21.3). Regarding the axis of residential use and urban condition, a percentage of (3.67) appeared.). The results of the correlation analysis also showed that there is a positive, significant correlation between all dimensions of urban planning and proactive environmental sustainability, and the regression results showed that there is a positive, significant effect between proactive environmental sustainability on the dimensions of urban planning, which means accepting the basic research hypothesis, which is the presence of a positive effect of proactive environmental sustainability on urban planning.

Abstract

The current study aimed to know the extent of the ability of organizational integrity as an independent variable with its dimensions (operating controls, principles and purpose, core values, and culture) in improving the quality of work life as a dependent variable with its dimensions (job satisfaction, general well-being, stress at work, work-home interface, work control, work conditions) by relying on the descriptive analytical approach if this study was applied to the employees of the Diwaniya Technical Institute from the administrative category holding a certificate (higher diploma, bachelor's degree, diploma and preparatory only) and their number is (80) employees using a questionnaire distributed to them and the number of valid questionnaires was (76) and retrieved (4). The questionnaire was analyzed using many statistical tools and methods represented by the simple correlation coefficient to know the relationships of correlation and influence between the variables and multiple regression analysis and a number of other statistical tools in addition to using the SPSS.v.24 program), on the basis of which the researchers concluded a set of results, including that organizational integrity has a positive effect in improving the quality of work life. The study also reached a set of recommendations, some of which emphasized the need to apply practices Integrity within the organization, as establishing a culture of organizational integrity in any organization includes a set of stages, including understanding the importance of organizational integrity, its necessity and benefits for the individual and the organization, clarifying the positives of its application, and realizing the danger of the absence of organizational integrity in the organization

Abstract

This research paper aims to analyze and measure the impact of Financial Technology (FinTech) spread on enhancing tax collection performance and mitigating tax evasion in Iraq over the period 2018–2022. The study adopts both descriptive-analytical and econometric approaches. A composite index—the Digital Financial Services Spread Index (DFSDI)—was constructed as the independent variable based on the density of Automated Teller Machines (ATMs), Point of Sale (POS) terminals, and Point of Card (POC) payment devices, using the Min-Max normalization method. Tax collection performance (the dependent variable) was measured indirectly through the ratio of tax revenues to non-oil Gross Domestic Product (GDP). The empirical results using Pearson correlation analysis and Simple Linear Regression showed no statistically significant relationship or impact of the DFSDI index on the tax collection ratio at a significance level of )alpha = 0.05( The correlation coefficient was )r = -0.541( with a )p-value of 0.346(, and the coefficient of determination was )R2 = 0.293( with an statistically insignificant slope coefficient of )beta = -2.297( (p=0.346). Consequently, the null hypothesis (H0) was not rejected. The economic interpretation suggests that while the expansion of digital financial services infrastructure serves as an enabling tool, it does not automatically translate into improved tax collection without direct integration and electronic linkage with tax administration processes such as e-invoicing, e-filing, automated tax payments, and database cross-checking—alongside limitations imposed by the short time series. The paper concludes that FinTech adoption must be part of a comprehensive tax reform strategy incorporating direct digitalization and institutional integration

Abstract

This study aimed to analyze the impact of strategic drift on improving organizational performance through an analytical study of the opinions of a sample of employees at the Technical Institute / Kufa , within the context of seeking to bridge the knowledge gap related to explaining the nature of the relationship between these two variables in educational institutions. The study was based on the hypothesis that strategic drift, through its dimensions represented by satisfaction with leadership, marketing myopia, logical incrementalism, and organizational commitment, is one of the factors that directly influence the level of organizational performance, which was measured through its dimensions of accounting returns, growth, stock market performance, and operational performance. The study adopted the descriptive – analytical approach, and the questionnaire was used as the main tool for data collection, in addition to observation and personal interviews to enhance the accuracy of the results. The study population consisted of (355) employees, while the study sample included (185) questionnaires valid for statistical analysis. The data were analyzed using the (SPSS) program, relying on a set of descriptive and inferential statistical methods, particularly correlation and impact tests, after ensuring that the data met the conditions of normal distribution. The results of the statistical analysis showed the existence of a statistically significant and positive correlation and impact relationship between strategic drift and organizational performance. This confirms that the conscious management of manifestations of strategic drift can contribute to the early detection and treatment of organizational imbalances, improve the efficiency of resource utilization, and enhance the institution’s ability to adapt to environmental changes. The results also indicated that integration among the dimensions of strategic drift leads to achieving better levels of organizational performance, especially in operational aspects and institutional growth. The study concluded that strategic drift is not necessarily an entirely negative phenomenon; rather, it can be employed as an effective managerial tool if properly diagnosed and managed, thereby contributing to improving organizational performance and achieving institutional sustainability. In light of the results, the study recommended enhancing strategic awareness among administrative leaders and adopting flexible mechanisms to monitor and address strategic drift in a manner consistent with the requirements of modern work environments in educational institutions.

Abstract

The research aims to study the correlation and influence of the independent variable organizational Dehumanization in generating the dependent variable cynicism in the workplace   This is to reduce cynicism in the workplace, as it is one of the negative phenomena spread in society in general and in the Ministry of Labor and Social Affairs in particular. The research also aims to shed light on one of the modern vocabulary that is dealt with extensively by management writers, which is organizational Dehumanization, and what are the consequences and negative effects that it can have in the Ministry of Labor and Social Affairs. From here, the main problem of the research was identified, which is (What are the reasons that lead to the appearance of cynicism in the Ministry of Labor and Social Affairs? Does the Ministry of Labor and Social Affairs suffer from organizational Dehumanization?). The questionnaire was the main tool for collecting data and information. The research was conducted at the center of the Iraqi Ministry of Labor and Social Affairs, and the research community was represented by all employees at various administrative levels, by choosing a random sample, as (123) questionnaires were distributed, and (104) audited and measurable questionnaires were received. Which represents (85%) of the total distributed questionnaires. In order to process the data, many statistical methods were used, most notably the arithmetic mean, standard deviation, Pearson correlation coefficient, and structural equations model. The most important findings of the research is that there is a significant impact of organizational humanity in generating cynicism in the workplace in the Ministry of Labor and Social Affairs.     

Abstract

The research aims primarily to diagnose and determine the role played by organizational conflict management methods with its dimensions (cooperation method, employee performance, avoidance method, compromise method, courtesy method) in employee performance. The research problem lies in determining how organizational conflict management can raise employee performance. The organization was chosen as the research field, which is one of the important organizations, to test the research hypotheses and the correlation and influence relationships between organizational conflict management methods as a dependent variable and employee performance as a dependent variable. (54) questionnaires were distributed to all employees in the office of the Electoral Commission in Maysan. The descriptive analytical approach and the statistical software SPSS25 were relied on to analyze and describe its results. The research concluded that there is a correlation and influence relationship between the research variables.

Abstract

Research aims to reveal nature of mediating role of organizational learning in relationship between strategic flexibility and high performance. Intellectual research problem was represented by main question: Does strategic flexibility have an impact on achieving high performance through mediating role of organizational learning? On basis of which sub-questions were raised through which appropriate solutions could be found. While the problem of field study of urgent need to respond to the repercussions of Corona pandemic was manifested through staff that have sufficient flexibility to achieve performance required of them to cross this crisis and sustain that performance through organizational learning of various kinds. Importance of research was evident from importance of the field of application, which needed to provide various solutions to advance and develop reality of health performance, as research was applied in Karbala Health Department on a random sample of (37) employees from its administrative and medical staff, based on a questionnaire form. Used a set of statistical methods to analyze data, including simple correlation coefficient (Pearson), analysis of ANOVA and test (Sobel) by using statistical program SPSS V.25. Research reached a set of conclusions, most important of which is existence of a direct correlation and a significant positive effect between research variables, in addition to presence of an indirect and significant effect of organizational learning in relationship between strategic flexibility and high performance. Based on conclusions of research, researchers were able to formulate a number of recommendations to improve performance levels and respond to Covid 19 crisis, most important of which is increasing interest in organizational learning at level of research community, as it represents real basis for enhancing and improving flexibility and performance of its human resources (administrative and medical staff) on one hand.

Abstract

This research aims to demonstrate the role of digital technology tools in enhancing financial health within Iraqi commercial banks. The central research question is: "Do digital technology tools contribute to enhancing financial health?" This question is further broken down into several sub-questions. To achieve the research objective, hypotheses related to the correlation and influence between the main research variables were adopted. The central hypothesis states: "There is a statistically significant correlation and influence relationship between digital technology tools and enhancing financial health." The research relied on financial stability reports published by the Central Bank of Iraq for the period 2019-2024. The research population consisted of Iraqi commercial banks, and several financial equations and statistical methods were employed. The research reached a number of conclusions, most notably that banks vary in their level of digital technology adoption. This variation stems from each bank's unique policies, procedures, and approach to achieving its objectives, including resource allocation, acquisition methods, risk tolerance, and profitability targets. The research also offered several recommendations, the most important being the necessity of employing modern digital technology tools to enhance the financial stability of banks and contribute to improved financial health. This can be achieved by integrating these tools as fundamental pillars of the Iraqi banking sector.

Abstract

This study sought to explore the mediation role of social media within the framework of the relationship between digital marketing and marketing performance in Zain Telecom Company in Iraq, where the problem of research is that digital marketing in its modern form is based on social media in order to develop and develop marketing performance in companies and in particular communications companies. Despite this great importance of the medieval role represented by social media and its great spread such as Facebook, WhatsApp and others, studies in this field are very few and are almost non -existent in a country like Iraq. In order to bridge this research gap, we used two approaches, which are the descriptive approach to describing the political concepts related to the variables of the study, and the analytical approach to exploring the relationship and influencing these variables that are digital marketing, marketing performance and the role of social media. A questionnaire was distributed to employees of Zain Telecom Company in Baghdad Governorate, where the number of members of the sample reached 70 after collecting and analyzing questionnaires. There was a relationship of moral correlation between both digital marketing with its dimensions and marketing performance, and there is a relationship of correlation with moral significance Between both digital marketing and social media, as well as between marketing performance and social media.

Abstract

This research aims to highlight the role of human resource training in improving productivity within the animal wealth sector. The theoretical aspect of the research addresses the topic of human resource training as an independent variable, and artificial insemination/animal wealth department as a dependent variable, with 70 employees.

A questionnaire was used as a data collection tool and distributed to the research sample of employees. It contained a set of questions for the research variables, formulated according to a five-point Likert scale, for employees to answer. The data was analyzed using simple linear regression and Pearson correlation coefficient via SPSS V24 software to determine the nature and type of correlation and the impact between the studied variables.

Abstract

This research aimed to investigate the strategic role of Strategic Renewal (across its core dimensions: content, context, and process) in mitigating Organizational Anomie and its behavioral and value-based manifestations (anomie/normlessness, organizational cynicism, and the absence of values) within the dynamic organizational environment of Zain Iraq for Telecommunications. To achieve the research objectives, a descriptive-analytical approach was adopted. Data were collected through a specially designed questionnaire distributed to a purposive sample of leaders and administrators within the company. The data were analyzed using SPSS, employing descriptive statistical methods (Arithmetic Means and Standard Deviations) and inferential statistics (Pearson Correlation Coefficient and Simple Linear Regression). The results revealed high levels of both strategic renewal practices and organizational anomie within the surveyed company. Furthermore, a statistically significant inverse correlation was identified between the two variables, indicating that higher levels of strategic renewal are associated with a decrease in organizational anomie. Regression analysis further demonstrated that the dimensions of strategic renewal collectively explain 60% of the variance in organizational anomie, with the "Process" dimension exerting the strongest impact, followed by "Context" and "Content." The research concludes that strategic renewal serves as an effective entry point for curbing value-based and behavioral disintegration (anomie) in organizations operating in rapidly changing environments; however, its effectiveness is maximized when it encompasses processes and a supportive organizational context, rather than being limited to strategic content alone. The study recommends that the company's management focus on enhancing the value-driven and cultural aspects of renewal while bridging the trust gap between management and employees to achieve more integrated and sustainable strategic renewal

Abstract

The current study dealt with the issue of narcissistic leadership and its impact on organizational citizenship behavior. The level of the two variables was tested and studied in the Babel Education Directorate, and the research was applied to a sample of (105) individuals. The current research adopted the descriptive analytical approach, and the questionnaire was used as a main tool for collecting data and information.

The research sought to test the correlation relationships and influence relationships between the research variables. It has been based on empirical measures from previous studies, using a variety of statistical tools to analyze and process data and information using the necessary statistical packages through the simple correlation matrix, simple regression analysis and structural modeling equation to test the study hypotheses and the program (SPSS vr.23).

The research reached a set of results, including the high level of the two main variables (narcissistic leadership and organizational citizenship behavior) and the presence of significant correlations between them, and the presence of a significant effect of narcissistic leadership on organizational citizenship behavior, The behavior of organizational citizenship with its combined dimensions, which requires the management of the organization in question to choose leaders who stay away from this type of leadership, These results are in agreement with the research hypotheses.

Abstract

The research aims to study the marketing recovery and its impact on the quality of service in the Iraqi Airways Company in Baghdad, affiliated with the Iraqi Ministry of Transport. The problem of the study focused on explaining the pace of increasing competition between business organizations, perhaps the most prominent of which are international airlines, including the company under study (Iraqi Airways Company - Baghdad), which strives to provide the best services to its customers with the highest quality rates, but it faces many negative issues that prevent the achievement of service quality. The current research relied on three dimensions of marketing recovery, which are: (apology, compensation, and assistance and problem solving). The researcher relied on the descriptive analytical approach, and the data were collected using a questionnaire. The research also included testing the main hypotheses to determine the correlation and influence relationship between the study variables using some methods of the two statistical programs (SPSS, AMOS) and then processing the data obtained. The study included (105) senior and middle management in the company under study (General Manager, Assistant General Manager, Department Manager, Division Manager) The study found a strong correlation and influence between the study variables (marketing recovery and service quality), indicating the interest of the company’s senior and middle management in these two aspects. Among the most important recommendations that emerged from the study are: the necessity for the company under study to rely on marketing recovery in all its dimensions (apology, compensation, problem solving) whether when providing the service or after it Continuing to improve and enhance these dimensions will contribute significantly to achieving quality of service, and it is necessary to conduct periodic surveys that help the company to know the quality of the services it provides, and the extent of customer satisfaction with its performance, as it provides valuable feedback that enables the company to continuously improve its services and respond better to customer expectations and needs, which leads to achieving quality of service.

Abstract

The current research aims to identify the relationship between strategic agility and organizational dexterity by demonstrating the nature of the correlation between the two variables and determining the extent of the influence of the independent variable (strategic agility) on the dependent variable (organizational ambidexterity), at the aggregate level and at the sub-dimension level. The research problem was represented by the weak embodiment of strategic agility, as well as the lack of knowledge of its impact on organizational ambidexterity in private universities in Baghdad. The research adopted the descriptive-analytical approach, and the questionnaire was the primary tool for data collection. The sample size reached (178) respondents from private university employees. A number of statistical methods were used to extract results. One of the most prominent findings of the research was the existence of a statistically significant influence relationship between strategic agility and organizational dexterity at the aggregate level and at the sub-dimension level.

Abstract

This study aimed to examine the role of organizational identity in enhancing strategic cohesion at Al-Furat General Company for Chemical Industries by assessing the level of organizational identity and its dimensions, as well as investigating the nature of the relationship and impact between organizational identity and strategic cohesion. The study adopted a descriptive-analytical approach and employed a structured questionnaire as the primary data collection instrument. Data were collected from a sample of 239 employees and analyzed using SPSS Version 26. The statistical techniques included descriptive statistics, Pearson's correlation coefficient, and simple linear regression analysis. The findings revealed a high level of organizational identity, with a mean score of 3.94, while the level of strategic cohesion was found to be satisfactory, with a mean score of 3.76. The results further indicated a positive and statistically significant correlation between organizational identity and strategic cohesion (r = 0.671, p < 0.01). Moreover, organizational identity exerted a positive and significant effect on strategic cohesion, explaining 45.1% of the variance in the dependent variable. Among the dimensions of organizational identity, continuity demonstrated the strongest effect, followed by distinctiveness and centrality. The study concluded that strengthening organizational identity constitutes an effective strategic approach to enhancing strategic cohesion and achieving greater alignment between organizational vision, strategic objectives, and managerial practices. Accordingly, the study recommends reinforcing organizational identity values, sustaining organizational continuity, improving internal communication systems, and promoting employees' participation in the implementation of strategic initiatives to enhance organizational performance.

Abstract

The research aims to measure the role of organizational integrity in enhancing the social responsibility of the organization, based on a fundamental problem embodied by questions that included the extent to which the correlation and impact relationships between research variables are perceived , the research was applied to a sample of (127) doctors included in the study limits at Sadr Hospital/Maysan, and the resolution tool was used as a key tool for data collection. The Karonbach Alpha has been used to ensure stability in the database as well as the use of namely the arithmetic average, standard deviation, regression analysis and t-test test to display the statistical aspect The most important conclusions are the existence of a strong, moral and positive correlation between the two variables of the research. As for the most important recommendations, it is the necessity of the administration’s attention to rooting and applying the organizational integrity dimensions to raise the level of social responsibility.

Abstract

Th The research paper aims to test the extent of the impact of bonuses granted to board members on the profitability of companies measured by the rate of return on assets and the rate of return on equity. A sample of companies listed on the Gulf Stock Exchange, including the Iraq Stock Exchange, was used for the period (2015-2022). The descriptive and analytical approach was used for the data and information contained in the reports and statements of the companies in the research paper sample. Ready-made software, including Excel 2010 and STATA, was also used to test the research hypotheses, answer the research paper’s problem questions, and reach the objectives. The research hypotheses were tested through the use of the approved multiple regression model (panel data). The research paper concluded the importance of bonuses granted to employees at various administrative levels. There is also a group of mechanisms that enhance the profitability of companies. On the analytical side, it was found that there is a statistically significant correlation between bonuses granted to board members and the rate of return on assets. The same is true for the relationship between board members’ bonuses and the rate of return on equity. It was also a positive and significant correlation. Significant, but not strong. It also appears that board bonuses have a negative impact on the return on assets, and that board bonuses (RV) have an insignificant negative impact on the profitability variable, represented by return on equity (DV12).

Abstract

The study aimed to identify the impact of receivables on profitability in the industrial companies listed on the Amman Financial Market represented by (outstanding receivables, receivables turnover rate) as an independent variable and profitability as a dependent variable, The study was conducted for the period (2010-2019) according to the data available in the Amman Financial Market, In order to achieve the objective of the study and answer its questions to test its hypotheses, the study tested the corporate sector in the Amman Financial Market for a sample of industrial companies, using a set of statistical methods (Pearson Correlation Coefficient).
The study reached a number of conclusions, the most important of which is that there is a correlation between receivables and profit indicators, And that there is an impact of receivables indicators on profitability, Where the receivable turnover rate achieved a higher impact on profitability, while the impact of receivables was ranked second, according to the values of the impact factors, The study also recommended that Jordanian companies set a strict credit policy in collecting their outstanding receivables, reduce the collection period for those debts, improve the turnover rate for receivables, increase interest in indicators of those receivables, and resort to improving their financial performance by focusing their management and employing their financial resources in order to reach raising their production levels. And profitability.

Abstract

The current research aims to understand the importance of the role and impact of Marketing 4.0 on competitive intelligence. The research problem was represented by an important question: "How can Marketing 4.0 impact competitive intelligence?" To explain the relationship between the main research variables, two main hypotheses were formulated for correlation and influence, from which sub-hypotheses were derived. To achieve the research objectives, a descriptive analytical approach was used to survey the opinions of employees at Al-Safir Private Hospital. The sample included (43) employees out of a total population of (50). The intentional sampling method was used, and their opinions were surveyed using a validated questionnaire. To analyze the data, the statistical programs SPSS and Excel were used. Among the statistical methods used were Spearman's correlation coefficient and simple linear regression coefficient.         

The research reached several conclusions, the most important of which is that Marketing 4.0 plays a role and impact on competitive intelligence, contributing to increasing the hospital's efficiency and level of application of soft skills, tools, and techniques of Marketing 4.0 in competitive intelligence.                                                       

Abstract

     The Research aimed to test the role of Entrepreneurial Alertness as an independent variable in Enhancing Strategic Agility as a dependent variable. In order to achieve this, the Research adopted three dimensions of Entrepreneurial Alertness (survey and research, cooperation and communication, evaluation and judgment) based on (Tang et al., 2012), The dimensions of Strategic Agility (strategic sensitivity, unity of command, flow of resources) based on (Oventhal, 2016(. A group of companies affiliated to the al-Abbas's (p) holy shrine in Karbala governorate were selected to test the Research hypotheses through a questionnaire prepared for this purpose. The Research sample included (89) individuals intentionally, represented by (directors, heads of departments, and officials of divisions and units), The problem of the Research was represented in the intellectual questions that describe a reality in which (Entrepreneurial Alertness &Strategic Agility) are integrated, the most prominent of which was “Does Entrepreneurial Alertness affect the Enhancing of Strategic Agility?” in the companies in the Research community, The importance of the field Research was manifested in that it was applied in the private sector, which performs both production and service activities, which is one of the important sectors because of its impact on the economic, social and environmental aspects of the country, as well as its impact on the rest of the other aspects of Iraqi society. A set of statistical methods were used, the most important of which is the Pearson correlation coefficient to test the correlation hypothesis by using the statistical program (SPSS V.25) and the structural equation modeling in the impact hypothesis test by using the statistical program (Smart PLS V.23). The Research reached a set of conclusions, including the presence of sufficient awareness of the variables of the current Research among the Research sample, Entrepreneurial Alertness has a significant effect on enhancing Strategic Agility. The Research recommended a number of recommendations, including the need to focus on strengthening the Entrepreneurial Alertness of these companies and their adoption as a continuous and integrated work methodology to support competitiveness as a key factor in the sustainability of the Strategic Agility

Abstract

The study sought to activate the learning dimensions of the organization to become a (learning organization) capable of managing its strategic crises, so learning is the way that preserves its potential and strengthens its capabilities to be more rapid in reaction to successive changes and crises, so if organizations want to be effective in an environment dominated by uncertainty It has to rely on its ability to learn, and the availability of its dimensions will provide it with the ability to manage its strategic crises. Hence, the research problem started through a set of research implications that were:
- Is there a correlation relationship between the learning organization and strategic crisis management.?
- Is there an effect of the learning organization in strategic crisis management?
- Is there a contribution to the dimensions of the learning organization in strategic crisis management.?
The research assumed the existence of these dimensions in the researched organizations and how these dimensions affect the organization’s strategic crisis management, in order to achieve a flexible response to the turbulent changes of the crisis, and to achieve these objectives, a set of field-tested hypotheses were formulated by adopting the opinions of the members of the research sample, in order to accurately test the hypotheses and ensure their validity. Relying on a number of statistical methods appropriate for these relationships.
The research reached a set of Conclusions which confirmed its hypotheses to show the existence of a positive moral correlation as well as the existence of a moral impact of the learning organization in strategic crisis management. The educational dimensions of the organization as an explanatory variable have been identified 68% of the change in strategic crisis management as a responding variable. To present a set of recommendations aimed at activating the positive relations achieved and indicating the aspects that need to redraw their future paths in the researched organizations in particular and the corresponding organizations in general to confront the multiple crises, especially the (Covid-19) crisis.

Abstract

This research aims to identify the role of strategic leadership, through its dimensions (clarity of strategic direction, rational use of authority, and ethical and value framework), in achieving outstanding performance in the private universities included in the research sample. (153) valid questionnaires were distributed to the research sample, which included senior and middle management. The data were processed and analyzed using several statistical methods, most notably (arithmetic mean, standard deviation, coefficient of variation, Pearson correlation coefficient, and simple linear regression) using the SPSS V28 statistical software. One of the most important conclusions reached by the research is the existence of a statistically significant correlation between strategic leadership (with its three dimensions: clarity of strategic direction, rational use of authority, and ethical and value framework) and the level of outstanding performance in private universities. This indicates that adopting these dimensions contributes to enhancing the universities' ability to improve their focus on beneficiaries, develop their internal processes, and improve their human resource management as key inputs for institutional excellence. The research recommends the necessity of adopting an integrated strategic leadership system in private universities, based on developing clear and updated documents and strategies, promoting organized delegation of powers, establishing the ethical framework, building leadership and human capacities, and supporting a culture of innovation and continuous improvement, in a way that contributes to raising the levels of institutional performance and achieving excellence in the higher education environment.     

Abstract

Marketing performance is critical in measuring the efficiency of the organization and its ability to achieve its goals of profits, market share and many other goals.  Promotional methods are used in an integrated manner to achieve the maximum impact on the customer, and the research problem was represented by the weak use of marketing communications with which to achieve the market share that corresponds to the quality and efficiency it offers in production.  Research with a first main hypothesis, from which four sub-hypotheses were branched, and a second main hypothesis from which four sub-hypotheses were branched.  The sample of the research was (50) individuals from the directors of departments, divisions, marketing units and marketing workers, and a set of statistical methods used in scientific research were used (arithmetic mean, standard deviation, coefficient of variation, and Spearman correlation coefficient).  The results of the research revealed the existence of a correlation and impact relationship between integrated marketing communications and marketing performance

Abstract

This study aims to analyze the role of good digital governance in enhancing strategic sovereignty in Iraqi private universities by revealing the nature of the relationship and impact between the two variables in light of the accelerating digital transformation in the higher education sector. The study adopted a descriptive-analytical approach, and data were collected using an electronic questionnaire distributed to a sample of professors from Iraqi private universities. The number of valid responses for analysis was 154. Good digital governance was measured through five main dimensions: digital accountability, digital transparency, fairness and equity, digital participation, and service efficiency. Strategic sovereignty was measured through a set of indicators related to decision independence and the institutional capacity to plan and control information resources. The results of the statistical analysis showed a strong, statistically significant positive correlation between good digital governance and strategic sovereignty, with a correlation coefficient (R = 0.72) at a significance level of (p < 0.001), indicating the strength of the relationship between the two variables. The regression analysis revealed that the dimensions of good digital governance collectively explain approximately 52% of the changes in strategic sovereignty (R² = 0.52), with a statistically significant overall standardized effect size (β = 0.68). At the dimension level, the results showed that digital transparency, digital accountability, and service efficiency were the most influential dimensions in enhancing strategic sovereignty, followed by digital participation and fairness and equity. This underscores the pivotal role of these practices in supporting the independence of strategic decision-making and strengthening institutional capacity to respond to challenges.

Abstract

The study aims to analyze the role of strategic clarity, represented by its dimensions (clarity of goals, clarity of activities and procedures, and clarity of organizational structure), in achieving job well-being through its dimensions (relationships, self-acceptance, autonomy, and purpose of work) among employees at Jabir Ibn Hayyan University for Medical and Pharmaceutical Sciences. The importance of the study lies in addressing a contemporary topic in management thought related to enhancing the balance between organizational performance and employee well-being. The study adopts a descriptive-analytical approach by designing a questionnaire distributed to a sample of employees from the College of Pharmacy. The sample consisted of (60) employees out of a total population of (112). The data were analyzed using appropriate statistical methods to test the study hypotheses and to measure the correlation and impact relationships among the variables. The results revealed a significant correlation and effect between strategic clarity and job well-being, indicating that increased clarity of goals and procedures contributes to enhancing employees’ psychological satisfaction and job engagement. The findings also showed that clarity of goals is the most influential dimension among those examined.

Abstract

The research aimed to determine the extent to which tourism training strategies, with their dimensions (analyzing tourism training needs, setting training objectives, implementing training, evaluating training), contribute to improving organizational performance with its dimensions (operational efficiency, financial performance, customer satisfaction) through sustainable development with its dimensions (economic dimension, social dimension, environmental dimension) The research problem was embodied in identifying the challenges facing the companies under study in designing their training programs while integrating the dimensions of sustainable development to achieve outstanding organizational performance. A questionnaire was distributed to (60) employees and (5) were excluded for scientific and methodological reasons in a General Authority for Tourismin Baghdad Governorate. The descriptive and analytical approach was used to present and analyze the data. The (SPSS v21) program was used to analyze the data using statistical methods and the use of the correlation coefficient (Pearson), the simple regression analysis method, Multiple linear regression، and the F, t test. One of the most important conclusions reached by the research is that there is a strong correlation between tourism training strategy and organizational performance in the tourism companies studied, and that sustainable development plays an important mediating role in the relationship between tourism training strategy and organizational performance. This means that the effectiveness of training increases when it is integrated with sustainability practices to achieve outstanding organizational performance. The most important recommendations that the research provides are: adopting an integrated strategic framework for tourism training and moving Iraqi tourism companies from the traditional method of implementing courses to a strategic training management model based on linking needs analysis, long-term company plans, and organizational performance indicators, to ensure the sustainability of the training impact.

Abstract

The research aims to know the extent to which the principles of governance are applied to the accounting conservatism in the Iraq Stock Exchange represented by the commercial banks (Al-Khaleeji Commercial Bank, Al-Mansour Investment Bank, Development Investment Bank, Iraqi Middle East Investment Bank, Sumer Commercial Bank, Ashur International Investment Bank) where the problem was The research is there an effect of applying the principles of governance on accounting conservatism, and a questionnaire was used to collect data, and the research tool included (33) paragraphs, and (92) questionnaires were distributed through personal e-mails (58) questionnaires through personal interviews, where a sample was formed Research from (120) employees working in the banking sector. The results were analyzed using the statistical program (spss), with a correlation relationship attributed to the application of governance principles to accounting conservatism. The research hypotheses were tested using (Kolmogorov-Smirnov K-S) program, and accounting conservatism was measured by using the (BTM) model through actual data. For the published financial reports, through the use of a measure of the book value of property rights to the market value of property rights, and the research ended with the most important conclusions and recommendations, which are that Iraqi banks are committed to applying the principles of governance, and that there is a correlation relationship attributed to it between the application of Iraqi banks to the principles of governance and the level of accounting conservatism. Determine the relative importance of the principles of governance on the practices of accounting conservatism                                

Abstract

The current research aims to determine the role of strategic vision in achieving marketing creativity within industrial companies. To accomplish this objective, a number of production companies were selected in the Duhok Governorate to test the conceptual relationship between the two main research variables. The questionnaire was adopted as the main tool for data collection and was distributed among department heads and decision-makers in the selected industrial companies. A total of (30) forms were distributed, all of which were returned and included in the analysis. The research employed the SPSS program to analyze the data and test the correlation and regression between strategic vision and marketing creativity. The results showed a significant and positive correlation between the two variables, and the existence of a clear impact of strategic vision—through its dimensions of insight, consensus and acceptance, uniqueness, and extensive thinking—on marketing creativity. The research recommends increasing focus on strategic foresight and visionary planning within industrial firms to enhance creative marketing practices and improve competitiveness in a dynamic market environment.

Abstract

The study aims to find the relationship between internal auditing of the quality of sustainability reports and the quality of financial reports after auditing, and the extent to which banks respond. Based on the changes resulting from stakeholders and their pressures on an ongoing basis  To come to the conclusion that the preparation of high-quality sustainability reports has a significant positive correlation with the quality of financial reports after auditing, the correlation between the quality of sustainability reports and the quality of financial reports after audit is conditional on the quality of the audit process. The results of the study showed that Islamic banks rely on reporting principles that focus on the quality of sustainability reports and these principles are particularly important for stakeholders to determine the quality of sustainability reports. the quality of the audit process has an impact on improving the quality of sustainability and financial reports by increasing confidence and credibility of accounting information and the absence of errors, and manipulating accounts, which improves the quality of information, leading to its reliance on decision-making. The study recommended that Islamic banks conduct internal audits based on "quality control" in order to reach a professional and impartial report by the Internal Audit Department that benefits all stakeholders and shareholders, and to apply the six rules of the principles of quality sustainability reports, through full disclosure of information, statement of impacts, assistance to stakeholders or beneficiary clients in decision-making, identification of procedures and the development of proposed hypotheses for the preparation of such disclosures.

Abstract

The present study aims at accounting for the holistic marketing's role in Its four dimensions (integrated marketing , internal marketing, relationship marketing and performance marketing) in the customer's value, in its five dimensions:- quality , price, sentimental value, social value, reputation . The present study hypothesizes that the private universities concerned do not have the real understanding and comprehensive recognition as regards the two concepts of holistic marketing and customer's value.The research variables have been chosen due to their newness and importance, besides their application in the Iraqi environment. Two hypotheses have been suggested in this study: - hypothesis one: there is no correlation of statistical value between holistic marketing and customer's value; - hypothesis two: there is no effect relationship of statistical value between holistic marketing and customer's value. The study was conducted in five private colleges: Al-Turath College, Al-Rafidain College, Al-Maamoun College, Al-Mansour College, and Baghdad College of Economic Sciences. The number of students in these colleges is 24,535 male and female students, and the research sample is (400) male and female students. Data were collected through a questionnaire and personal interviews. The statistical software used to analyze the collected data is SPSS-V.24.
The main findings of the study are there is a positive correlation and effect relationship between holistic marketing and customer’s value; the variable most connected with the customer's value is the performance marketing and the variable most effective for the customer's value is integrated marketing. The study recommends that Private colleges under study should organize symposiums and workshops, give lectures, etc. to acquaint their employees and personnel with the importance of holistic marketing. These colleges should build in their personnel organizational knowledge of the philosophy of holistic marketing to make them adopt this concept in their daily dealings. The philosophy of the higher Administration and the philosophy of holistic marketing should go in coordination with each other. Due importance should be given to the customer's value achieving a high level of this value is a guarantee to achieving the goals targeted by these colleges

Abstract

Through the current research، we aim to investigate the possibility and relationship between the (administrative negotiation management) and the (smart organizations) ، which was represented by a number of intellectual and applied questions، as well as a statement of the influential role in developing the model of smart organizations as one of the modern topics in the application environment. Based on the previous literature by presenting the theoretical side of the researcher's variables، also the applied side was based on the questionnaire form as a tool for data collection، and then the correlation and influence relationships were tested by a group of statistical means، as well as the possibility of implementing them in the application environment، the research concluded that there is a correlation between The management of administrative negotiation and the dimensions of smart organizations، as well a significant influence relationship to the management of administrative negotiation and the dimensions of smart organizations.

Abstract

This research aims to achieve Knowing how visual marketing affects costumer impression management is. The following questions were discussed: Are the dimensions of visual marketing available in the field of research? Does this affect the management of the visitors' impression??
After the theoretical knowledge of the research variables, the study was conducted on a number of (230) workers as a sample for the study from the community of about (1000) workers in the visitor cities of the Hussaini Holy Shrine in Karbala Governorate. The study tool (the questionnaire) was designed to measure the dimensions of visual marketing as well as the dimensions of managing the visitors ’impression. (230) questionnaires were distributed and (220) were retrieved and only one was not suitable for analysis due to lack of information.
The Statistical Package for Social Sciences (SPSS) program was used in measuring the relevant research variables through a study (mean, standard deviation, simple correlation coefficient), and the results of the study indicate a strong direct correlation between visual marketing in its dimensions (facility design, display window, Colors, lighting, and interior presentation) and managing the impression and its dimensions ( focusing on the supervisor, focusing on the self and focusing on work).
The study reached a set of conclusions, set of proposals and recommendations were put forward, the most important of which was the need to pay attention to visual marketing tools in order to increase the aesthetics of cities and improve the positive impression on the public of visitors.

Abstract

The quality of earning is one of the most important elements used in evaluating the real financial reality of the company, which is reflected in its financial statements and future profits, as the current study included an analysis of the relationship between the quality of earning and the growth of companies for four companies registered in the Saudi stock market and for the period (2009-2018). Both accounting conservatism and the criterion of closeness to cash models were relied upon to measure the quality of these companies' earnings. While both the sustainable growth and the internal growth models were used in measuring the growth of the research sample companies. The statistical analysis represented by finding the correlation coefficient was used for the purpose of examining the relationship between the growth factors and the quality of earning used in the current study. The results showed a strong relationship between the criterion of closeness to cash model as a measure of the quality of earning and both the coefficients of sustainable growth and internal growth. The results also presented the absence of a clear relationship between the accounting conservatism coefficient and the measured growth coefficients in the current study of the research sample. The current study recommends the importance of the obligation to disclose profits in line with accounting principles and sorting out companies that follow the method of profit management and manipulation of financial statements. The study also recommends conducting more research in the field of measuring the quality of earning and its relationship to the growth of companies

Abstract

           Research aims to Know range the human resources development for the electronic management application in the General Traffic Directorate, the research sample, and to clarify the relationship between human resources development variables, such as training management, skills and improving competency for employees, and the application of electronic management, A questionnaire was prepared for the research sample and distributed to a group of administrative and technical staff working in the Traffic Directorate, the research sample to Know range the human resources development in order to apply electronic management without deviations, The research hypothesis came with two main hypotheses: the correlation hypothesis and the impact hypothesis, Through the researcher's field visit to the Directorate, he found a weakness in developing its human resources, The General Directorate of Traffic is of the important directorates in the country, as the Ministry of Interior relies on it to provide services to citizens, which is witnessing a high demand by citizens, which makes it necessary to think In improving the provision of its services and facing the weakness of the application of electronic management by paying Interest to the human resources development, and this is the research problem.

       The most important conclusions and recommendations There is a weakness in the training programs provided by the Directorate of the research sample because the Directorate does not prepare training programs to meet the requirements of the workers, so the researcher recommends the need for a strategic planning for the development of human resources and their attachment to the electronic management in the Traffic Directorate, research sample, Increasing the training programs provided by the Directorate to improve the skills and abilities of employees.

Abstract

The study dealt with diagnosing the quality of the external auditor's performance in view of international auditing standards and external environment variables. The study was based on a main hypothesis that states “the process of raising the quality of the external auditor’s performance and ensuring the fairness and objectivity of professional opinion within the auditor’s report that reflects the essence of control practices requires professional, technical and strict adherence to international auditing standards with consider the integrate with the external environment variables surrounding the entity subject to auditing" . In order to achieve the objectives of the study and test the validity of the hypotheses related to it, the researcher adopted the descriptive (correlational) approach, which aims to know the size and type of relationship between the variables, that is, to what extent the study variables are related to each other, sub-hypotheses were derived, which confirm the existence of a moral correlation with statistically significant between the international auditing standards and quality of the external auditor's performance, the external environment variables and quality of the external auditor's performance. This requires adoption a number of tools, including formulating and designing the questionnaire form in an accurate manner and making use of some previous studies in the process of designing that questionnaire in order to cover all study variables in a way that represents the study community correctly.
The study reached a set of conclusions and recommendations, the most important of which are , one of the most important determinants of the success of external audit practices and achieving quality in the auditing performance is that the task must assign to a professional and competent external auditor possessing a number of personal qualities , scientific and professional qualifications, including integrity, objectivity and transparency in expressing a professional opinion , as addressed by the international auditing standard that requires exercising professional care, availability of skill, competence and training in the external auditor, he must possess the ability to understand international auditing standards and the conditions for their application, possess impartiality in the process of gathering evidence, familiarity with the affairs of the entity subject to auditing and the nature of its relationship with other external bodies. He must also possess a tendency of professional skepticism, which indicates alertness to cases that may indicate the possibility of a misrepresentation due to an error or fraud and critical evaluation of evidence , In addition to these features, the external auditor requires accuracy in determining the entity to which the auditor’s report are directed and justice in formulating this report as it is considered a link between the auditor and the needs and requirements of many users, including senior management, investors and creditors, in order to contribute to strengthening corporate governance and facilitate the process of making decision.

Abstract

This study aimed to analyze the level of digital readiness and managerial perception of artificial intelligence applications in Jordan's five-star classified hotels. The study employed a descriptive-analytical approach and was applied to a sample of 342 managers and employees from 28 five-star hotels in Amman, Aqaba, and Petra. The results revealed that the level of digital readiness was moderate (3.42), while managerial perception was high (4.18). The findings also demonstrated a strong positive correlation (r=0.742, p<0.001) between digital readiness and managerial perception of artificial intelligence.

The contribution of this study lies in providing a comprehensive scientific framework that links digital transformation capabilities with hotel innovation through exploring the role of managerial perception as a critical factor in accelerating the adoption of artificial intelligence technologies. Furthermore, the study contributes to bridging the research gap in Arabic literature by presenting empirical evidence on the reality of Jordanian hospitality, thereby providing decision-makers and managers with a foundation for developing more sustainable digital strategies capable of enhancing competitive advantage.

The study recommends the necessity of investing in human capital and developing supportive national digital policies to accelerate digital transformation in the sector. Additionally, the study recommended developing comprehensive strategies to enhance digital readiness and build managerial capabilities in the field of artificial intelligence, with emphasis on investing in human capital.

Abstract

This research aims to analyze the role of crisis management strategies in supporting Iraqi economic security in the post-2016 period, within an economic environment characterized by rentierism, a single source of income, and fragile infrastructure. The research seeks to analyze the main threats to national stability, such as public debt crises, unemployment, and inflation, while focusing on the theoretical foundations of crisis management concepts as a leadership and administrative system based on forecasting and proactivity. One of the most important objectives of the research is to focus on economic security and its management through successful crisis management strategies, and how to manage crises in a way that can reveal errors before they occur or address them after they occur. The research also relied on a quantitative analytical approach using time series data (2016-2025) and employed advanced statistical and econometric tools, including the ARIMA forecasting model and the Early Warning System (EWS) using Logit and Probit models. The study concluded with several key findings, most notably a positive but very weak and statistically insignificant correlation (p < 0.005) between crisis management strategies and short-term economic security. This weakness is attributed to the Iraqi economy's greater vulnerability to global oil price shocks and external financial fluctuations than to the effectiveness of current internal management mechanisms.

Abstract

     Research aim to test effect of adopting proactive work behaviors in achieving strategic entrepreneurship. As research was applied in Directorate of Civil Status, Passports and Residence to test research hypotheses through a questionnaire prepared for this purpose. Research sample included (220) respondents intentionally, represented by (directors, heads of departments, directors of divisions, and unit officials in the directorate), research problem was represented in intellectual questions that describe a reality in which (proactive work behaviors and strategic entrepreneurship) are integrated, the most prominent of which was “Does the adoption of proactive work behaviors affect achievement of strategic entrepreneurship”. The research problem was manifested in the poor quality of services provided to members of society and its reliance on the electronic signal to accomplish most of the tasks of providing daily services to individuals or institutions alike. Importance of field research was evident in that it was applied in government security sector, which performs service security activity, which is one of important sectors because of its impact on the security and social aspects of the country. A set of statistical methods were used, the most important of which is the Pearson correlation coefficient by using (SPSS V.23) and structural equation modeling by using (Amos V.20). Research reached a set of conclusions, including presence of awareness among sample members about research variables, and that adoption of proactive work behaviors will achieve strategic entrepreneurship in directorate of research community. Research recommended a number of recommendations, including need to strengthen proactive behaviors to support excellence in providing services to members of Iraqi society and its residents, as an essential feature for sustainability of entrepreneurship of the Directorate, research community strategically.

Abstract

The research aims to clarify the theoretical concepts of both organizational justice and organizational excellence. Also, to identify the importance of organizational justice in achieving organizational excellence and identify the task of organizational justice in achieving organizational excellence. The research has been applied at Baghdad University. (50) Questionnaire forms were distributed for the purposes of the researcher have adopted a descriptive analytical approach. The study concluded several points. The most important of which is that the administration of Baghdad University depends heavily on distributive justice and procedural and interactive justice in achieving organizational excellence in the university. It was found through research and study that there is a statistically significant correlation between distributive justice and procedural and interactive justice in institutional excellence. The most significant of which is the management of University of Baghdad depends heavily on distributive justice and proceeds and interactive justice in achieving organizational excellence in the university.

Abstract

China has realized the great importance and the great role of innovation in achieving distinguished industrial performance, so it began to support and encourage it in order to achieve this, and this is what this research tries to measure and prove through a standard study based on annual data for the period (1985-2020), and depending on the statistical program (Eviews 10).
The research recommended some proposals, the most important of which are: China advancing the most important indicators of innovation by increasing spending on research and development and achieving the quality of domestic education for China and not on education abroad. Conformity and integration must be achieved between the most important indicators of innovation, especially with regard to human development (quality education) and patents.
The model variables were (industrial performance log y) is the dependent variable. And (log x1 patents), (log x2 research and development spending), (log x3 education quality) and (log x4 technology progress), are the independent variables.
The results indicated that the complete logarithmic model is the best among other models, and to achieve this goal the research relied on the assumption that innovation achieves distinguished industrial performance in both industrialized and emerging countries, including China. The support and encouragement of innovation indicators had a moral effect in achieving industrial performance in China and achieving economic and social well-being, but this depends on the country's economic situation, strategies and laws adopted and the amount of gross domestic product allocated to support those indicators.
Through the results of joint integration, the research concluded that there is a long-term equilibrium relationship and a short-term response between the research variables, and that there is a significant effect of some indicators and an insignificant effect of other indicators, in addition to the absence of the problem of self-correlation and the problem of heterogeneity of disparity.
The research recommended some proposals, the most important of which is the need for China to raise the most important indicators of innovation by increasing spending on research and development and achieving the quality of local education for China rather than relying on education abroad. It is imperative to achieve harmony and integration between the most important indicators of innovation, especially with regard to human development (quality Education and patents) and among technological advances
The research also recommended that Iraq should study this pioneering experience and make use of it as much as possible for the purpose of modernizing the Iraqi economy,
The research also recommended conducting a future study of the industrialization experience in South Korea because it is a pioneering experiment that deserves to be studied and that it moved South Korea from a developing country to an advanced industrial country that competes with the advanced industrial countries.

Abstract

The objective of the research is to determine the correlation and influence relationship between the independent variable neuromarketing with its dimensions represented by (product, pricing, distribution, promotion) and the dependent variable consumer behavior with its dimensions represented by (environmental awareness, consumer perception of the product, consumer education level, consumer economic condition, benefits perception, social influence) and the degree of arranging these dimensions according to priority.

Abstract

The research aims to investigate the impact of artificial intelligence on enhancing managerial and marketing decisions among employees at Zain and Asiacell. This objective addresses an important question: what is the impact of artificial intelligence on developing managerial and marketing decisions among employees at Zain and Asiacell? Based on the issue presented, the descriptive-analytical approach was adopted to collect data using a questionnaire. A total of 125 questionnaires were distributed to the company employees, with 103 returned, 92 of which were valid for analysis and 11 were damaged, indicating a response rate of 89.32%. For data analysis and hypothesis testing, two packages (SPSS & SMART.PLS) were adopted to establish the foundations through which the significance of variables can be demonstrated and the objectives of the current research achieved. Based on the research findings, several results were presented, the most important of which is the existence of a significant correlation between artificial intelligence and managerial and marketing decisions, as telecommunication companies direct their employees and priorities towards developing their capabilities in adopting AI technologies to improve their skills in making managerial and marketing decisions, which directly reflects on providing services that earn customer satisfaction and loyalty. The research also recommends the necessity of developing a comprehensive AI strategy that includes clear managerial and marketing objectives for Zain and Asiacell, with measurable performance indicators and a timeline for project implementation.

Abstract

This paper reviews the growing role of AI in accelerating the discovery and design of inorganic nanomaterials for sustainable development through a six-stage pipeline: Data → AI → Prediction → Design → Fabrication → Application. Using a critical-analytical approach supported by quantitative metrics (99.99% correlation for TiO₂ band gap, screening of >10 million oxides, >2 compounds/day at A-Lab), it systematically compares ML, DL, and GNN techniques, alongside DFT-based high-throughput screening, inverse design, active learning, and self-driving laboratories. Based on 30 peer-reviewed references (2013–2026) selected using PRISMA guidelines from Scopus, Web of Science, and Google Scholar.

Abstract

The research aims to reveal the impact of functional quality with its dimensions (credibility, response, empathy, and immediacy) on patient satisfaction in a private nursing home hospital in Medical City in Baghdad, as well as knowing the level of functional quality variables and their dimensions and the degree of patient satisfaction in the hospital. view of the sample members. A random sample of (133) patients was selected using the questionnaire as a measure of the research variables, and the questionnaire was distributed to them, and the statistical methods SPSS, v. The research reached a number of conclusions, the most important of which are: There is a strong and positive correlation of the functional quality variable with its dimensions and patient satisfaction, as well as the existence of an effective and essential direct effect of the functional quality variable and its dimensions in patient satisfaction. In addition to the presence of an average level of the functional quality of the health service in the hospital sample of the study, as well as the degree of patient satisfaction was moderate in the hospital environment. The research reached a set of recommendations, most notably attention to the psychological state of the patient and taking into account patients with special needs. Also, when providing health services, they must be free from any obstacles that affect the speed of their provision to patients, and the need to provide therapeutic and diagnostic services as quickly as possible and for all sick cases constantly.

Abstract

The digital era has completely changed how companies communicate with their customers, especially when it comes to marketing. The goal of "The Role of Personalization in Digital Marketing: A Study of Consumer Attitudes and Purchase Intentions" is to get insight into how consumers view digital marketing that is tailored to them, A Pearson correlation coefficient and a five-point Likert scale were used in this study to measure customer attitudes and how they affected purchase intentions. The study instrument displayed strong internal consistency and dependability, as seen by its Cronbach's Alpha coefficients, which varied from 0.724 to 0.901. The results indicate that, in general, tailored digital marketing methods have a favourable effect on customer attitudes and purchase intentions; nevertheless, further research is necessary to fully understand the consequences for consumer trust.

Abstract

The research aims to bring together work offices and adjust certain machine and system settings and their relationship to security elements to ensure the quality of integration services in the field. We investigated the following hypothesis: "There is no significant correlation or influence between the application of the International Auditing Standard (ISA220) and its validity."

The researchers prepared the practical aspect of the research by distributing (98) questionnaires to a number of auditors in private audit offices and companies, in order to determine the extent of the relationship and impact achieved by the policies and procedures of the quality control standard in enhancing competitive advantage. One of the most prominent conclusions is that the adoption of the ISA 220 standard by audit offices represents a key factor in achieving competitive advantage, as it contributes to raising the level of audit quality and reducing risks.

Abstract

This research aims to study the relationship between investment in human capital and organizational sustainability for a sample of Babylon University lecturers. The research started with a main problem that included several questions revolving around the nature of the relationship between the two variables at Babylon University. The research adopted the (Daft 2003) scale to measure the dimensions of investment in human capital, and the (Alshuwaikhat et al 2016) scale was adopted to measure the dimensions of organizational sustainability. The questionnaire was adopted as a main tool for collecting the data needed for research. The research sample included a group of faculty members at Babylon University, including (550) lecturers. For the purpose of analyzing and statistically processing the data, a set of descriptive statistical methods were used through the statistical program (Amos v. 23). Conclusions were reached, the most important of which is that there is a significant correlation between investment in human capital and its dimensions and organizational sustainability at the level of Babylon University, with the university administration keen to work on enhancing investment in human resources to achieve sustainability of its university environment and take into account the clean environment. The research recommended the necessity of working to reach an environmentally friendly university. By increasing green areas, shifting towards clean energy, and conducting more research related to sustainability

Abstract

This research aims to analyze the impact of data-driven marketing on enhancing the strategic position of organizations through the mediating role of digital organizational culture. The research's significance stems from the increasing reliance of organizations on data and digital analytics in formulating marketing decisions and developing their competitive strategies. This contributes to enhancing their ability to adapt to the changing business environment and achieve strategic superiority. The research adopted a descriptive-analytical approach, and data was collected through a questionnaire designed based on relevant scientific literature. The questionnaire was distributed to a sample of employees in private banks in Baghdad, with a sample size of 384 employees. The data were analyzed using a range of appropriate statistical methods to test the correlation and influence relationships between the research variables. The SPSS version 30 and AMOS version 29 software programs were used. The results showed a significant impact of data-driven marketing on enhancing the strategic position of private banks. The results also indicated that digital organizational culture plays a crucial mediating role in strengthening the relationship between data-driven marketing and strategic position. These findings suggest that banks adopting data-driven marketing strategies, along with establishing a digital organizational culture, contribute to this strategic position. A supportive organizational structure for digital transformation, which effectively contributes to improving its competitiveness and enhancing its strategic position in the banking market, the research recommended the need to enhance the use of data analytics in the marketing activities of banks, develop the digital infrastructure, as well as establish a digital organizational culture that encourages innovation and continuous learning in order to support the achievement of the strategic position of banking organizations.

Abstract

The research aims to identify the size of government spending on research and development and its impact on the human development index in Singapore, and to analyze and measure the most important indicators of government spending on research and development and the index number for the human development index, and by using some statistical and standard tools, the research has proven that there is a positive effect between spending on research and development. As a percentage of the gross domestic product in Singapore and the human development index in the short term, while in the long term the research proved that there is no relationship between the study variables, while there is a long-term equilibrium relationship at the levels of significance (1%, 5%, 10%), and the results of the tests showed Diagnostic The absence of the self-correlation problem according to the ARCH test, and the study recommended drawing lessons from the Singaporean experience in the field of research and development, creativity, innovation and great progress in the field of education.

Abstract

The research aims to measure and analyze the correlations between the returns of the Iraq Stock Exchange index (RISX) and the returns of commodity markets represented by the returns of the OPEC oil market (ROPEC), the returns of 21-carat gold market (RPG21), and the returns of the wheat market (RPW)), relying on monthly data for the period from January 1, 2005 to December 31, 2023, and using the Dynamic Conditional Correlation-GARCH (DCC-GARCH) model. To determine the extent of the impact of the returns of the Iraq Stock Exchange index and commodity market indicators on conditional volatilities, and whether there is a dynamic conditional relationship between these markets, the results showed negative relationships between the returns of ROPEC, RPW and the returns of the Iraq Stock Exchange index (RISX). This relationship may provide investors with an opportunity to diversify their portfolios and reduce overall risks. There are also positive relationships between the returns of commodity markets on one hand, and between the returns of the Iraq Stock Exchange index (RISX) and the returns of the gold market (RPG21) on the other hand. And these links indicate that the returns of all these markets tend to move in the same direction, which means that investors may not achieve diversification benefits by investing in all of these markets at the same time. Therefore, it is necessary to increase the openness of the Iraqi stock market and to seek to enhance its information technology and transparency in order to increase the capacity and smoothness of information flow to and from the market, giving local and foreign investors and brokers more ability to hedge and predict the expected correlations and fluctuations in those markets.

Abstract

The study aimed to study and diagnose the nature of the relationship between accounting education practices and the process of developing the level of accounting culture for universities output. The study was based on a main hypothesis that states the existence of advanced accounting educational practices at the theoretical & practical level and provision of all human , physical capabilities to achieve this purpose, may reflect in achieving a set of positive results, the most important of which is to support the local labor market with a group of accountants who possess the highest possible level of accounting culture and who can be relied upon to accomplish the accounting tasks and duties assigned to them in the best possible way. Three sub-hypotheses have been derived and formulated that emphasize, the existence of a moral correlation with statistically significant between advanced accounting education practices at the theoretical & practical levels applied in universities and the process of developing, raising the level of accounting culture for accountants. In order to accomplish the aims of the study and test the validity of the hypotheses related, a group of professors in accounting sciences serving in the accounting departments of Iraqi governmental universities for the academic year (2020-2021) , a group of graduates accounting departments of Iraqi universities for the academic years (2010-2020) and employers serving in a group of governmental and private banks in Iraq were selected to represent the study sample, by designing three questionnaires distributed to each group in a stratified random way , then in order to analyze the data collected and measure the relevant variables of the study, a set of relevant statistical methods and procedures was selected and adopted.
The study reached a set of conclusions and recommendations, the most important of which are that modern accounting education practices are not the only tools or source for developing the level of accounting culture, as there are other sources of accounting culture, including the accumulated experience of practicing the accounting profession, the accounting media represented by means of accounting communications, cultural publications, and scientific issued of accounting councils responsible for presenting accounting concepts and ideas to society in general and the accounting community in particular, despite the multiplicity of these sources, accounting education practices remain the main and most influential source for the accounting profession, which requires the availability of efficient staff of accounting to ensure accurate application and correct interaction by students, in addition the study recommended the necessity to achieving an acceptable level of compatibility between curriculum , procedures applied by scientific accounting departments and accounting legislation , rules issued by Professional accounting councils and boards in order to contribute in developing the level of accounting culture for universities output in accordance with the requirements of the labor market's needs and wishes in the best possible way.

Abstract

A goal for this research focused on diagnosing and knowing the relationship and influences between strategic entrepreneurship in its dimensions: (entrepreneurship culture, entrepreneurial leadership, entrepreneurial thinking, and strategic resource management), and attractiveness in its dimensions: (attractiveness of the organization, intention, and stature) in Al-Zawraa Company, which is one of the formation companies of the Iraqi Ministry of Industry. The search was conducted for a sample of endodontic language (94) individuals. In it, the descriptive analytical approach was adopted, and the questionnaire was used as a main tool, and in order to reach the desired results, the research used the statistical programs (Microsoft Excel, SPSS V24, Amos 24), and the research reached several results, the most important of which is the presence of two influence relationships and a significant correlation between the independent variable strategic entrepreneurship With its dimensions and the responsive variable, organizational attractiveness, which reflects the critical importance of strategic entrepreneurship and its adoption to reach organizational attractiveness.

Abstract

This study aims to identify the importance of intellectual capital and its impact on achieving organizational mindfulness. It represents a serious scientific endeavor to bridge or reduce the knowledge gap in understanding the nature of the relationship between these variables within educational organizations by surveying the opinions of the target sample at Al-Mustaqbal University. The study's theoretical framework is based on the premise that intellectual capital is one of the most important intangible resources possessed by contemporary universities and that effective investment in its dimensions contributes to enhancing an organization's ability to anticipate changes, adapt, and make sound decisions. Organizational mindfulness also represents an important strategic resource that enables organizations to confront environmental changes and rapidly evolving challenges with a high degree of efficiency and flexibility. Accordingly, the research problem was formulated around the following central question: What is the impact of intellectual capital on organizational mindfulness at Al-Mustaqbal University? This question was translated into a hypothetical model comprising two main variables. The first, the independent variable, is intellectual capital, with its three dimensions: human capital, structural capital, and relational capital. The second, the dependent variable, is organizational mindfulness, with its dimensions: sensitivity to operations, reluctance to simplify interpretations, resilience, and deference to expertise. The researchers sought to achieve the study's objectives by adopting the descriptive-analytical approach to data collection and analysis, drawing on multiple sources, most notably a questionnaire as the primary data collection instrument. The questionnaire was distributed to a random sample of 150 members of Al-Mustaqbal University, drawn from a population of 200 individuals. All questionnaires were deemed valid for statistical analysis. The data were processed using several statistical methods with the aid of the Statistical Package for the Social Sciences (SPSS). The study yielded several statistical findings, most notably a significant positive correlation and a positive effect between intellectual capital and organizational mindfulness. This indicates that developing the dimensions of intellectual capital contributes effectively to enhancing organizational mindfulness within the university, thereby supporting its ability to respond to changes and improve institutional performance.

Abstract

Smart universities constitute a complex environment in which thousands of Internet of Things (IoT) devices are interconnected, rendering them an increasingly attractive target for sophisticated cyberattacks. This study aims to design an integrated framework combining Artificial Intelligence (AI) and IoT technologies for the early detection of cyberattacks within smart university environments, employing machine learning and deep learning algorithms — namely Random Forest and a hybrid CNN-LSTM model — to classify network traffic and detect anomalous patterns in real time. The study adopted a descriptive-analytical approach supported by a field questionnaire administered to a sample of 150 participants from IT and network security personnel across universities. Results revealed excellent questionnaire reliability (Cronbach's Alpha = 0.927) and a strong positive correlation (r = 0.674) between cybersecurity awareness and AI detection effectiveness, alongside the superiority of the proposed model over traditional systems by an accuracy margin of approximately 25 percentage points (96.3% vs. 71.2%). The study recommends adopting a five-layer architectural framework integrating IoT devices, data processing, AI inference, attack detection, and real-time response layers as a viable model for deployment in Arab smart universities.

Abstract

The study objective to determine the extent to which the principles of continuous improvement are applied in the field of innovation in banking services and industry, by relying on technological development in the banking industry and administrative systems in order to achieve customer satisfaction and increase confidence in banking services, by providing banking services that keep pace with the automation of banking operations and in line with the trends The Central Bank is in the transition to electronic money, so the research stems from an important intellectual provocation, namely, do Iraqi banks use continuous improvement techniques and what are the criteria for evaluating their services? The research also aims to track the development of the characteristics of services according to the development of the financial needs of customers and to know the nature of the relationship between the principles of CI and the characteristics of BS. , standard deviation, correlation coefficient, coefficient of determination) that the most important characteristics of BS are understandable to the customer, and this depends on the employees and the declared policy of the bank.

Abstract

        The purpose of this research is to analyze the effect of applying the internal control system according to the COBIT5 framework on tax performance. Data was collected from the research sample using the questionnaire form, and the number of distributed questionnaires was (55), distributed to each of the officials and workers in the Iraqi General tax authority, Professionals, and Academics at the University of Baghdad. A set of statistical methods were used to study the relationship between the two research variables, using the statistical program (SPSS) to analyze the data and calculate (the arithmetic mean, correlation coefficient, coefficient of variation, F test, R2 coefficient of determination, T test, Cronbach's alpha coefficient). The research has a significant positive relationship and influence between the framework (COBIT5) and the tax performance. The most influential dimensions of COBIT5 in tax performance dimension delivery, service and support (DSS), followed by evaluation, guidance and control (EDM), while the least influential dimensions in tax performance dimension compliance are planning and organization (APO). The research recommended adopting the COBIT5 internal control framework as a guide for auditors to advise senior management on the efficiency of the internal control system in the tax institution. This includes a governance framework for information technology, which is one of the most important pillars of the corporate governance system. This research also contributes by providing theoretical and practical implications for tax administration to improve the reality of tax performance.

Abstract

The research discussed the importance of non-financial information and the extent of its disclosure and its reflection on the market value of Iraqi commercial banks. The research sample included in the Iraq Stock Exchange, as a list of information required to be disclosed in banks consisting of (67) elements was prepared, and applied to each of the banks as a sample Research to find out whether the bank discloses the information or not, and the information was divided into four groups: a strategy, a non-financial financial, and another to measure the independent variable represented by the non-financial disclosure, while the average annual price of the share was used as a measure to measure the dependent variable represented by the market value of bank shares, which is It is extracted by (the annual trading volume of the bank the number of shares traded), and among the most important conclusions reached by the research are: There is no correlation and moral impact between the non-financial disclosure and the market value. While the research concluded with presenting a set of recommendations, the most important of which are: The need for investors to be aware of the importance of non-financial disclosure as it provides additional information related to risk management such as risks (credit, market, liquidity, interest rates, foreign currency) and future expectations regarding stock prices, cash flows, revenues and profits. And capital expenditures, given that the disclosure of financial information does not provide investors with the future evaluation of the bank and the ability to fully understand the opportunities and risks, which helps them in the process of visualizing future risks and opportunities in addition to evaluating the financial expectations of the bank in the distant future, which enables them to make a rational decision in investing in the bank’s shares.

Abstract

Abstract

      Commercial banks are the basic infrastructure in building the economy and business of any country, as commercial banks play a prominent role in the process of economic development, and most banks are exposed to many banking risks that may lead to instability in the financial system. Perhaps the most important of these risks is liquidity and credit risk, which are one of the important issues in commercial banks, as it is a source of concern for every bank, because the function for which the banks were found is to provide cash liquidity and grant credit. This research aims to clarify and analyze the relationship of (liquidity and credit) risks with banking safety indicators for a sample of commercial banks. Three commercial banks (the Commercial Bank of Iraq, the United Bank for Investment, and the Middle East Bank) were selected for the period (2010-2020) and the research was based on the following hypothesis It (there is a statistically significant correlation between credit and liquidity risks and banking safety indicators), and the research reached several results, the most important of which is that analyzing the relationship of liquidity and credit risk indicators with banking safety indicators helped policy makers and regulators identify strengths and weaknesses in commercial banks. easily, so that they can take preventive measures to avoid any crises or setbacks that hinder the work of banks. While the research recommended the necessity of urging Iraqi commercial banks to develop measurement and control tools and to develop effective contingency plans, in order to control liquidity and credit risks

Abstract

The business environment has undergone radical shifts toward flexible work models, most notably the hybrid work system. This research aims to explore the impact of this system on performance efficiency within tourism companies in Baghdad. The study adopted a descriptive-analytical approach, collecting data via a questionnaire distributed to a purposive sample of (50) employees. Descriptive results indicated high acceptance and support for the flexibility and collaboration provided by the hybrid system, with a relative importance exceeding 81%. However, regression and correlation analyses revealed a weak negative relationship, where increased reliance on hybrid work led to a slight decline in performance efficiency (R² = 0.115). This is attributed to the specific nature of the Iraqi tourism sector, which requires continuous direct interaction, as well as employee concerns regarding job security. The research recommends adopting more structured hybrid models and providing a supportive technical and administrative environment to mitigate negative effects and enhance productivity

Abstract

The research mainly seeks to strengthen the relationship between the variables of the current study represented by skillful leadership with its dimensions (open and closed) and administrative creativity represented by its dimensions (Originality، flexibility، fluency، feeling the problem، the ability to analyze) to identify the role it plays within the directorates of education in Iraq.

The study population is represented by the directorates of the Iraqi Ministry of Education، and due to the difficulty of determining the total number of the study community، the research sample was deliberately selected on the basis of the administrative positions in the General Directorate of Vocational Education / Iraq on the members of the community، who are managers، their assistants، department managers and divisions، as they are academically and professionally qualified and represent the level of senior and middle management that leads Work and workers in the directorate

After the researcher analyzed the data and tested the hypotheses, the main conclusion was reached and its content is: “There is a role for skilled leadership in its dimensions (open and closed) on administrative creativity represented by the dimensions (authenticity, flexibility, fluency, sense of the problem, ability to analyze) in the Iraqi education directorates. It was adopted the researcher used the questionnaire as a main tool for collecting data from the sample. The total sample amounted to (195) individuals. The measurement tools represented by the Cronbach alpha coefficient and the statistical description, which includes the arithmetic mean and the standard deviation, were used. Hypotheses were tested based on the simple correlation coefficient (Pearson) and the statistical program was used. (SPSS).

Abstract

The research aims to analyze the impact of awareness of organizational dynamics on enhancing strategic positioning, based on the importance of employees’ understanding of the internal and external factors that shape the organizational work environment—such as culture, structure, relationships, and communication—and their reflection on the organization’s ability to define its competitive position effectively and sustainably. The study adopted the descriptive-analytical approach and employed a questionnaire to collect data from Al-Ittihad Food Industries Co. Ltd. in Babil Governorate, with a sample of 262 employees from the company’s sugar refinery plant. The research gap lies in the scarcity of studies that have examined the relationship between awareness of organizational dynamics and strategic positioning in an integrated manner within the Iraqi business environment—particularly in the food industry sector, which faces ongoing market transformations and increasing competition. This context requires a deep organizational awareness that connects culture, structure, leadership, and communication as an interactive dynamic system. The findings indicate a positive and statistically significant correlation and effect between awareness of organizational dynamics and strategic positioning. Higher levels of organizational awareness contribute to improving management’s ability to make effective strategic decisions and strengthen the company’s competitive position in the market. The results also show that flexible organizational culture and adaptive leadership play a key role in achieving higher levels of strategic performance. The research recommends adopting a comprehensive approach to managing organizational dynamics that integrates culture, structure, leadership, and internal communication within a unified strategic vision, thereby enhancing sustainable strategic positioning and contributing to the stability and growth of Iraqi industrial companies.

Abstract

          The research aims, in general, to know the extent of the importance of authentic leadership and its role in enhancing the productive organizational energy in the Directorate of Passport Affairs in Baghdad, as the research problem indicated that there is a kind of weakness among the leadership of the Directorate, and this is reflected in turn negatively on strengthening the productive organizational energy in it, so the research seeks To introduce the leaders of the community subject of the research to the importance of employing the positive leadership style (Authentic leadership) with its four dimensions (Self-awareness, Ethical perspective, Transparent relations, Balanced treatment) in order to enhance the organizational energy produced in it, Hence the importance of the research in trying to give a set of solutions that would address the problems of the researched organization as far as it relates to the research variables. Adopting the method of direct observation during the visits that the researchers made to the directorate, and the research community included the senior and middle administrative leaders in the directorate, represented by (the general manager, heads of departments, assistant heads of departments, officials of the divisions). And that is based on the intentional sampling method that included the senior and middle leaders in it, as the researchers distributed (82) questionnaires to the community to be studied, and (75) questionnaires were retrieved, of which (4) were not valid for statistical analysis, so that the number of questionnaires became (71), a questionnaire that represented The research community to be studied, and the two researchers relied on completing the practical aspect of the research on the statistical package (SPSS V.23). direct, while the balanced treatment achieved the highest correlation and effect on the level of variable dimensions.                                                                                                    

Kye Words: Authentic leadership, Productive organizational energy, Directorate of passports affairs\ Baghdad

Abstract

This study aims to analyze and measure the impact of Smart Digital Transformation on the quality of administrative processes at the Central Bank of Iraq – Mosul Branch, by examining the correlation and influence between the two variables. The study adopted a descriptive-analytical approach (exploratory study), and data were collected through a questionnaire based on the five-point Likert scale. Out of a total population of (181) individuals, (120) questionnaires were distributed using a random sampling method, with (103) valid responses retrieved for analysis via the statistical software (SPSS V.26). The results indicated that the three dimensions of Smart Digital Transformation (Infrastructure, Digital Skills, and Automation) are present in varying degrees within the bank. Based on the findings, several recommendations were proposed, most notably: the bank’s management should work toward integrating all administrative and banking systems into a unified digital platform to ensure automated data flow between departments. This would eliminate the redundancy of manual data entry, minimize human error, and achieve full automation of administrative processes.

Abstract

The research aims to diagnose the contribution of production scheduling rules in activating cyber production requirements and to determine the implications of this relationship at the level of the General Company for Electrical and Electronic Industries in Baghdad as a field of research, as manufacturing companies today face a major challenge represented by increasing complexity and responding to dynamic changes in addition to achieving short delivery times. As planning, control and scheduling mechanisms cannot deal efficiently under complex, dynamic and unexpected circumstances, this requires a move towards creative activities and problem solving using collaborative decision-making mechanisms between human and artificial intelligence. Therefore, a move was made towards creating requirements for the cyber production system that would have a positive impact. On artificial and human intelligence through trustworthy interaction and integration into the cyber production system. The research problem is demonstrated by answering the following question: Do production scheduling rules affect the activation of cyber production requirements in the researched company? To answer the research questions, reliance was placed on the descriptive analytical approach and on tools and methods for collecting data and information, represented by personal interviews and a questionnaire form that was distributed to 60 individuals working in the company, the research sample. The importance of the research is evident through its treatment of two variables that have become of great importance in our world today, as they It dealt with production scheduling as a tool for allocating resources and loading according to its rules, in addition to its endeavor to activate the requirements of cyber production, which is one of the applications of the fourth generation of industry and is consistent with artificial intelligence methods. In order to analyze the results of the practical side, a set of hypotheses were developed and tested in the company in the field of research using the statistical program. (SPSS VE 26) In addition to a number of statistical methods, the research reached a set of conclusions, the most prominent of which is: The existence of a significant correlation was achieved between production scheduling in terms of its rules (in general and individually) and cyber production in terms of its requirements (in general) in the company, the field of research, and this explains that the company’s management It was able to employ its rules to process requests and arrange work in an effort to enhance cyber production requirements. He presented a set of proposals, the most prominent of which are: increasing the company’s management’s interest in the field of research in production scheduling rules, deepening their importance, and enhancing investment in other rules according to customer requests by making adjustments to scheduling from time to time to avoid delays. In delivering products to customers.

Abstract

This research aims to diagnose the impact of the quality of bank assets from loans and credit loans on cash flows generated from operating activities by studying a sample of commercial banks listed on the Iraq Stock Exchange for a period of 10 years from 2010 to 2019. The research used the descriptive analytical approach based on the SPSS statistical program by measuring the strength of the correlation between the study variables by simple linear regression and continuity of chains. The problem of the research was whether cash flows through operating activities are affected by the quality of bank assets? The research found that there is a positive moral impact between the quality of assets and cash flows. The quality of assets is a good indicator of the predictability of future cash flows as a result of the direct relationship and the positive impact between them. This encourages banks to focus on achieving the quality of assets with the aim of obtaining cash flows from their operating activities. The research recommends the need to reduce the proportion of non-performing loans through credit undertakings and by managing the potential risks of bank loans and other assets while at the same time adopting sustainability policies that achieve high profitability ratios and thus high cash flows.

Abstract

In the midst of the turbulent waves of the digital revolution that are reshaping the face of the contemporary world and the innovative methods that have resulted in business management and the formulation of services, digital leadership has emerged as a driving force and a fundamental driver of the wheel of digital transformation within the corridors of institutions, and this importance is clearly manifested in the financial sector, which is the most responsive to the call of technology, and from this point of view, our research seeks to explore the role that digital entrepreneurship plays in accelerating the pace of digital transformation, taking from the branch of Qi Card Company in Babil Governorate is a living example of research because of the weight of this company in the Iraqi financial system and its role in promoting financial inclusion and supporting electronic financial services, In the midst of the turbulent digital revolution that is reshaping the face of the modern world, digital leadership has emerged as a driving force and a key driver for accelerating digital transformation within organizations, particularly in the financial sector, which is one of the most technologically responsive. From this perspective, this research aims to clarify the impact of digital leadership in accelerating digital transformation within Qi Card – Babylon Branch, as one of the leading institutions in the field of electronic financial services in Iraq, The research adopted the descriptive-analytical method, and the data were collected in the field through a questionnaire distributed to (50) employees of the company, and (45) questionnaires valid for statistical analysis were retrieved. The data were analyzed using statistical software (SPSS), through the application of descriptive analysis methods, correlation coefficient testing, and linear regression analysis to measure the strength of the impact between the research variables, and the results showed that there is a direct moral impact of digital leadership in accelerating digital transformation within Qi Card – Babylon Branch, which emphasizes the importance of adopting digital leadership practices in enhancing institutional performance and achieving competitive excellence in a rapidly changing digital environment.

Abstract

This research aims to investigate the impact of adopting Artificial Neural Networks (ANNs) as a prominent application of artificial intelligence in enhancing and improving the quality of internal auditing in the banking sector. The research problem stems from the challenges facing traditional auditing methods in light of the influx of Big Data and the complexity of financial operations, necessitating the search for advanced technological tools that ensure the accuracy and speed of supervisory performance. The study adopted a descriptive-analytical approach, whereby the research instrument (a questionnaire) was designed and distributed to a purposive sample of (140) auditors and accountants and IT unit officials working in a group of local banks (Rafidain Bank, Rasheed Bank, Al-Taif Islamic Bank, and the National Bank of Iraq). To analyze the data and test the hypotheses, descriptive and inferential statistical methods were used using advanced statistical packages. The research reached a number of conclusions, most notably the existence of a statistically significant correlation and effect between the adoption of artificial neural networks and the improvement of internal audit quality. These technologies have contributed to increasing the efficiency of detecting complex fraud patterns, reducing the time and effort spent on routine tasks, and demonstrating a superior ability to predict financial risks based on non-linear data processing. The results also showed that the supervisory staff in the banks studied possessed a good level of knowledge and preparedness to work with these intelligent systems.

Abstract

The aim of the research is to test the effect of knowledge sharing in achieving organizational success at the University of Sumer, and the research problem crystallizes the need for the university, being one of the young universities, to enhance and improve the processes of knowledge sharing to enhance the efficiency and effectiveness of its educational operations and activities in order to achieve its goals to keep pace with and join large universities, whether local or even global. To answer the research question (what is the impact of knowledge sharing on achieving organizational success), The researcher designed a questionnaire consisting of (22) paragraphs for collecting primary data from the research sample Consisting of (63) members of the university professors and staff, The researcher used a set of statistical tools, including "Cronbach's alpha, Kolmogorov-Smirnov, arithmetic mean, standard deviation", Spearman correlation coefficient., " The research reached a number of conclusions, the most important of which are that process of knowledge sharing has had a clear impact on the University's success , This reflects the keenness of the university administration and its interest in the process of knowledge sharing to achieve efficiency and effectiveness in its activities and operations", The study recommended The need for university administrations to develop various policies and programs that enhance the process of knowledge sharing among all its faculties and departments

Abstract

The research aims to explore the role of green Creative in green insurance and securing its financing. It also aims to provide green innovation's conceptual framework, highlights its objectives and importance including (the use of renewable energy sources, enhancing resource usage, developing eco-friendly products, reducing waste and pollution, and improving agriculture). Furthermore, the research seeks to define green insurance and its characteristics represented in: providing insurance for green projects, covering environmental risks, motivating companies to improve their green performance by offering insurance discounts, and developing green insurance products.

In order to achieve the desired objectives, National Insurance Company in Iraq, which provides various forms of insurance including agricultural insurance, was conducted in this research. A descriptive-analytical approach was adopted. A survey was distributed randomly to (40) workers of middle and senior management in National Insurance Company. SPSS statistical tests were done such as (mean, standard deviation, Pearson correlation, and simple linear regression).

The research was divided into four sections. The first focused on the general framework and research methodology, the second included the fundamental theoretical concepts of the research variables, section three encompassed the practical aspect of the research and the tested its hypotheses, while the fourth section concluded that there is a relationship between the elements of green innovation, whether collectively or individually, and green insurance in the researched company, and demonstrated that green insurance increases green sectors' investment, preserving green projects and enhancing their performance. Finally, the researcher recommended green innovation in all fields and ways that fit the natural environment to achieve sustainable production and consumption. In addition to that, that researcher, recommended to enhance insurance sector's awareness, particularly in green insurance sector, and get the benefit from advanced countries experiences.

Abstract

The aim of this research is to know the role of strategic leadership, which was measured by the dimensions (dealing with the situation, managing change, managing communication) in enhancing organizational excellence, which was measured by the dimensions (area of ​​influence, competitive pressure, competitive formation) in the Diwan of Kirkuk Governorate, the research community, as this research was applied to a random sample drawn from the mentioned community with a number of (80) individuals representing the workers in this community. The questionnaire was used as a means for collecting data and information and was distributed to the sample members for the mentioned purpose. This data and information were analyzed using the statistical program SPSS v.20. The results showed a significant correlation between the research variables. The researchers also put forward a number of recommendations, the most important of which was establishing the basic dimensions of strategic leadership as it is one of the important factors that increase and enhance organizational excellence.

Abstract

This study aims to demonstrate liquidity risk and its impact on banking security using the audited annual financial statements of Iraqi commercial banks for the period between 2016-2020AD for five of the Iraqi commercial banks. To test the study hypotheses, the percentages that represent the indicators of liquidity and banking security were extracted, and using the simple regression analysis method, the correlation coefficient, the coefficient of determination and the T-test as tools for analysis through the statistical program Mini tab 18, the results showed a statistically significant relationship between the dependent and independent variable represented by measures Bank liquidity and banking security in the Iraqi commercial banks, the subject of the study, and some conclusions and recommendations were reached for the purpose of overcoming the risks of bank liquidity.

Abstract

The study aims to know the relationship between the independent variable represented by marketing capabilities and their dimensions (market sensing capabilities, marketing learning capabilities, market targeting capabilities) with the dependent variable, which is agile marketing and its sub-dimensions (reducing excessive marketing operations, reducing surplus inventory for marketing operations, reducing inappropriate transportation). It is necessary to reduce excessive processing steps, reduce defective outputs in marketing, and reduce waiting times. The sample of the study was (50) male and female employees at various levels and administrative responsibilities specialized in providing oil products at the Vegetable Oil Factory, which is one of the important companies in Iraq that seeks to provide its products to customers in a way that exceeds competing companies. The research problem is represented by the limited interest in the Vegetable Oil Factory in Baghdad for marketing. Agile in his marketing work through the optimal use of marketing capabilities. And its lack of readiness for change in order to adopt the modern marketing philosophy to enhance its goals and marketing performance in the Iraqi business environment, in addition to the presence of many wasted money, effort, time and resources during the company’s marketing operations. To achieve the objectives of the study, a model was formulated for the study consisting of two main variables, and two main hypotheses were derived, the first related to correlation and the other to influence. The most important conclusion reached is that there is an acceptable presence of marketing capabilities in the vegetable oil factory that helps in achieving lean marketing.

Abstract

Purpose: This study aims to examine the role of digital sustainability strategy in enhancing knowledge work productivity and its relationship with supporting poverty recovery in local government institutions, through an applied study conducted at the Najaf Governorate Council. Methodology: The study adopted a descriptive-analytical approach with a correlational-explanatory design. Data were collected using a structured questionnaire administered to a simple random sample of 120 employees from a total population of 209 employees. The data were analyzed using SPSS Version 28, employing descriptive statistics, Pearson’s correlation coefficient, and simple linear regression analysis. Findings: The findings indicate that the level of digital sustainability strategy implementation was moderate, with an overall mean of 3.31. The social dimension recorded the highest mean (3.54), whereas the economic dimension recorded the lowest (3.11). Knowledge work productivity was relatively high, with an overall mean of 3.52. Cognitive complexity recorded the highest mean (3.72), while innovation recorded the lowest (3.36). The results further revealed statistically significant positive correlations between digital sustainability strategy and knowledge work productivity (R = 0.71), digital sustainability strategy and support for poverty recovery (R = 0.81), and knowledge work productivity and support for poverty recovery (R = 0.66), at p < 0.001. Simple linear regression also demonstrated a positive and statistically significant effect of digital sustainability strategy on knowledge work productivity (β = 0.67), explaining 50% of its variance (R² = 0.50). Originality/Value: The study contributes to addressing a research gap by integrating digital sustainability, knowledge work productivity, and support for poverty recovery within the context of local government institutions in Iraq. It provides an empirical basis for directing digital transformation towards improving institutional performance and supporting sustainable local development.

Abstract

The current research aims to identify the extent of the influence of emotional intelligence on the organization’s reputation for a sample of private banks in Baghdad, as well as the extent of the interest of private banks in research variables and their dimensions, to come up with a set of recommendations that contribute to improving their practice and adoption of these variables, and based on the novelty of the variables and their importance to banks. On the one hand, and society on the other hand, the research adopted the descriptive and analytical approach in completing a chapter and discussion, and it was applied in a sample of private banks in Baghdad, so that the research community (285) of the leaders represented by everyone who occupies the functional positions (bank manager, assistant manager, bank manager Department, Associate Director of Department, Division Officer), a questionnaire was distributed to them (170) to investigate opinions about the variables studied, and it was supplemented with data, observations and limited interviews, while the research used programs (SMART PLS V.3.3 - SPSS V.26 - AMOS V.25) To analyze the primary data, with the adoption of descriptive and inferential statistical methods represented in (the normal distribution test, the exploratory factor analysis, the confirmatory factor analysis, the validity and reliability test, the arithmetic mean, the standard deviation, the relative coefficient of difference, etc. Relativity ratio, Pearson correlation coefficient, simple linear regression coefficient, multiple regression coefficient) to test the research hypotheses stemming from the main questions, and the statistical analysis showed a number of results, the most prominent of which was the keenness of private banks to improve their organizational reputation, by directing emotional intelligence (self-feeling assessment, Feeling regulation, the use of feeling) to improve its level, while the evaluation of self-feeling and the regulation of feeling directed to improving creativity, innovation, and social responsibility, it added the use of feeling to the two dimensions, self-feeling assessment and feeling organization to improve the level of quality, performance, vision and leadership.

Abstract

The current research tries to test the nature of the relationship between experiential marketing in enhancing customer confidence and providing a model that can be applied in the Iraqi environment on a large scale. Formulating the research problem, expressed in the following question: Is there a relationship between experimental marketing and its dimensions in enhancing customer confidence? Therefore, the research seeks to study the sub-variables of experimental marketing and to show the extent of their contribution to gaining the customer's trust and to determine the type and nature of the relationship between experimental marketing and customer confidence. The researchers relied on the field study method and the descriptive analytical approach in completing the study and achieving its objectives. The researchers randomly sampled mall customers to conduct a survey of opinions using the questionnaire form, and the number of respondents reached (181) individuals. The data was analyzed using the spss v.26 statistical analysis program, and the structural equation was built by AMOS V.22. Appropriate statistical measures were used to test hypotheses. The research concluded that there is a relationship Impact and correlation between experiential marketing and customer confidence

Abstract

The current study aimed to identify the nature of the relationship and impact between organizational readiness, represented by its dimensions (structural and psychological components), and organizational failure, represented by its primary, secondary and external causes, and to determine the extent to which the organization under study has adopted organizational readiness. The problem of the study crystallised from the fact that the electricity sector faced many administrative and organizational problems and external crises that led to cases of failure and deterioration that significantly affected its activity and delayed the provision of its services. Therefore, the study raised a fundamental question: does organizational readiness play a role in reducing organizational failure? To achieve its objectives, the study adopted a descriptive analytical approach in presenting the theoretical and intellectual frameworks, processing and analyzing the data, and interpreting it. The field of study was the electricity distribution branch in the outskirts of Nineveh. The study population included individuals working in the branch, with a random sample of 125 employees selected. The study used a questionnaire as the main tool for data collection. In order to process the data and test the study hypotheses, a set of statistical methods were used, including arithmetic means, standard deviations, response rates, correlation coefficients, and impact relationship analysis. The study reached a set of results, the most important of which was the existence of an inverse relationship between the dimensions of organizational readiness and organizational failure.

Abstract

This study aims to analyze the role of reengineering digital thinking among university leaders and their belief in digital transformation in creating and adopting the smart university, which keeps pace with developments in artificial intelligence and digital tools. These represent some of the most important dimensions of digital transformation in an era in which digitalization has become one of the most significant competitive priorities. University leaders should therefore incorporate digital readiness into their strategic plans to ensure that the university completes the requirements of digital transformation, reaches the stage of becoming a smart university, and moves beyond traditional practices. Given the importance of reengineering leadership mindsets to foster belief in digitalization within higher education institutions and the need for universities to keep pace with rapid technological changes, the study problem was formulated around the question of the extent to which reengineering digital thinking among university leaders contributes to enhancing universities' digital readiness in a manner that supports the adoption of smart university dimensions and the achievement of the requirements of modern university transformation. The study adopted a descriptive-analytical approach. Its population and sample consisted of university leaders, including college deans, assistant deans, and heads of departments. A total of 73 valid responses were obtained for analysis. The study was based on three main variables. The first variable was reengineering digital thinking, comprising the following dimensions: leadership's belief in digital transformation, strategic digital vision, data-driven thinking, rapid responsiveness to digital changes, digital knowledge sharing, and digital skills updating. The second variable was digital readiness, comprising the dimensions of digital foresight, agile organizational structure, digital governance, digital competencies, and digital proactivity. The third variable was the smart university, comprising the dimensions of smart infrastructure, smart education, smart digital administration, smart services, digital innovation, and smart core capabilities of faculty members. The study found a significant correlation and significant effect between reengineering digital thinking and digital readiness. It also revealed a significant effect of digital readiness on the adoption of the smart university. These findings indicate that developing and reengineering digital thinking among university leaders contributes effectively to enhancing the level of digital readiness of universities, which, in turn, positively affects their ability to adopt smart university systems and improve the efficiency of academic and educational performance. The results also demonstrated that strategic digital vision, data-driven thinking, and digital skills updating are among the most influential dimensions in supporting the transition toward the smart university. The study recommends that universities adopt specialized programs for reengineering the digital thinking of university leaders, strengthen digital governance, develop smart infrastructure, invest in developing digital competencies, and foster a culture of digital innovation. Such initiatives would contribute to the transition toward smart universities and enhance their competitiveness and sustainability in the contemporary higher education environment.

Abstract

    The research aimed to test and know the role that digital leadership plays in individual work performance within the framework of the interactive role of knowledge sharing behavior, as the research problem centers on scientists’ belief that the COVID-19 virus may be with us for decades or more, and data and information were collected about the selected sample through the questionnaire. Which is considered a main tool in this research, as the sample included members of the teaching staff in a number of universities and private colleges in the Middle Euphrates region, amounting to (312) individuals. In order to support the relationship between these variables from a theoretical perspective, the study relied on measuring the digital leadership variable on a scale that includes: Five dimensions (visionary leadership, learning culture in the digital age, excellence in professional practice, systemic improvement, and digital citizenship), and as for the knowledge sharing behavior variable, a scale was adopted that includes four dimensions (written contributions, organizational communications, personal interactions, and communities of practice) While the study adopted a scale that includes four dimensions to measure individual work performance (task performance, contextual performance, adaptive performance, and adverse work behavior), the descriptive analytical approach was adopted in presenting and interpreting the information for the research, and for the purpose of analyzing and processing the data statistically, a group of Descriptive statistical measures, Pearson correlation coefficient, structural equation modeling, and modified analysis. These methods were used through the statistical program (Spss.25, Amos.25). The most prominent conclusions are that the knowledge sharing behavior in some universities and private colleges, the study sample, is The field aspect would enhance the impact of digital leadership on individual work performance, and this means the presence of knowledge sharing behavior in the field alongside digital leadership that would contribute to individual work performance in these private universities.

Abstract

The organizations are interested in adopting everything that includes the upgrading of strategy and strategy planning processes to develop marketing processes, as it enables the organization to delve into new horizons that increase its competing potential and its marketing capabilities, so the established systems need to Distinguished management leaders are able to better adapt to environmental change, as they help the organization achieve many mutually friendly advantages.
The research studies two different actors with each other to be the creative framework for research, both of which are (strategic vigilance, innovative marketing), where research ensures its theoretical and practical aspects are comprehensive coverage of the problem, as the search enables the use of the best possible Available from theoretical information in scientific sources available from a very well-known, and to make sure that research hypotheses can be accepted through analysis and interpretation of the diagnosis of correlation and influence between its variables from another side, as the faith uses the method of intentional sample to obtain data The required questionnaire prepared for this purpose, based on statistical methods for the analysis of those data provided by the statistical program (SPSS V.18), according to the exploratory approach to the analysis of the problem.
The researcher concluded that there are correlations to the amount of ( 0.188 ) and impact relationships of ( 93.51 ) between research variables ( strategic vigilance, innovative marketing ), for the target sample of the number ( 30 ) seen, where a number of conclusions were marked the most important ownership of the company ( The target is a database that suffers from the tin of reliable technological methods, or is not available to all employees of the company, in addition to having technology that is not very advanced or is not approved to provide new products ), as well as to make recommendations for a return from The most important ones ( the need to find an electronic database using modern technical methods that all workers can access, access and evaluate their information).

Abstract

    The importance of the current research stems from clarifying the effect of soft power as an independent variable in achieving job satisfaction as a dependent variable, as the research seeks to how to benefit from the methods of rational decisions by decision makers in order to consolidate the principles of job satisfaction among workers in a governorate education directorate,  The descriptive analytical approach was adopted to complete the research, as a number of main and sub-hypotheses were tested to indicate the relationships of correlation and influence, and answers to the questions of the research problem were reached, as an intentional sample was chosen, represented by (36) decision-makers in the Governorate Education Directorate  Anbar, the questionnaire was adopted as a main tool for collecting information, as the information was analyzed and processed according to the statistical program (SPSS), and the means represented by the arithmetic mean, the weighted standard deviation, and the relative importance were used.  Anbar in the process of communication and communication between the members of the organization. As for the most prominent recommendations of the research, the organization should encourage the spirit of teamwork among the members of the organization in order to reach the desired goals.

Abstract

This study aims to evaluate the factors influencing the success of the transition to electronic payment systems in Iraqi banks and to analyze the relationship between the adoption of electronic payment systems and the extent to which the adoption of these systems affects the reduction of operating costs without affecting the quality of services provided by them. The importance of this study stems from the accelerated shift towards digitization in the financial field and supporting national trends towards the transition to a non-cash economy. The study adopted the null hypothesis that there is no statistically significant effect of adopting electronic payment systems in reducing operating costs in Iraqi banks. The study adopted the descriptive analytical approach to explain the problem and the relationships between its elements by collecting financial data for a sample of Iraqi banks for the period (2020-2024) and deriving financial ratios that represent the study variables. The study reached several results, the most important of which is the lack of an effect of adopting electronic payment systems in reducing operating costs in Iraqi banks, despite the good level of application of electronic payment systems by these banks, with a positive correlation between the level of adoption of electronic payment systems. The level of operational costs, and the study presented several recommendations, including updating cost systems to be consistent with the nature of the digital transformation in the use of payment systems, enhancing awareness campaigns and customer confidence to expand the base of use of electronic payment methods, and updating electronic payment systems periodically to avoid technical failures and maintain cyber security.  

Abstract

This research aims to demonstrate the role of accounting as a strategic tool for achieving sustainable economic development through the adoption of program and performance budgeting. It also seeks to clarify how to bridge the gap between the allocation of financial resources and the Sustainable Development Goals (SDGs) by transitioning from a traditional, input-based budget to one focused on measurable results and outputs. The research methodology comprises two aspects: the first is a theoretical and inductive approach, relying on previous studies and research on the topic; the second is an applied approach, involving the distribution of a paper questionnaire to a sample of accountants in the Najaf and Kufa Education Directorates in 2026, yielding 100 respondents. The hypothesis was tested using the SPSS statistical software. The results revealed a strong correlation between the effectiveness of the accounting role and the application of performance budgeting in promoting the dimensions of sustainable development. The research demonstrated that the role of accounting in supporting performance budgeting can explain changes in the level of achieving sustainable development, reflecting the fundamental importance of this role. Program and performance budgeting, through the activation of the accounting role, contributes to providing precise standards for measuring the efficiency of public spending, thus helping to overcome the shortcomings of traditional budgeting, which often encouraged waste.

Abstract

The aim of the research is to clarify the role that environmental control demonstrate in achieving the requirements of sustainability, and the research relied on an independent variable, which is environmental control, while the dependent variable sustainability had four requirements: (rationalization of resource consumption, reducing pollution, reducing the impact on human health, using Renewable energy), and a simple, comprehensive, stratified sample was selected, represented by the administrative leaders and administrators in the General Company for Battery Industry / Babel 1 plant in Baghdad. What is the role of environmental control in achieving sustainability requirements?) by testing two main hypotheses about correlation and influence relationships. difference), in addition to finding the relative importance, on the basis of which it is possible to know the level of order of each paragraph or dimension in addition to the test of to the main hypotheses by using the statistical program (SPSS.V.23) to extract the results.

    The research reached a set of conclusions regarding environmental control, most notably the lack of interest of the laboratory management in the periodic evaluation process for the extent of compliance with environmental legislation related to environmental control, which is negatively reflected in the discovery of deviations in environmental work. It has positive repercussions in detecting the extent of deviation when applying regulations and instructions related to environmental legislation.

Abstract

 The current research aims to clarify the role that psychological ownership, through its dimensions, plays in reducing the effects of toxic leadership, through its dimensions, in the Ministry of Industry and Minerals. The research started from a basic problem represented by the following question (using psychological ownership and its application in reducing the negative effects of toxic leadership), The researcher used the descriptive analytical method and used various statistical tools in the statistical program (SPSS V.23) to analyze the relationship between the main research variables, answer the main question, and verify the hypotheses. These methods include (regression coefficients, correlation coefficients, averages, standard deviations, and variances). In addition, various graphs and charts were used to illustrate the relationship between the research variables and their sub-dimensions. The sample was randomly selected from workers in some selected companies affiliated with the Ministry of Industry and Minerals in Baghdad, and the sample size reached 124 individuals. One of the most important results is that there is an effect of the psychological ownership variable, based on the four dimensions, in reducing toxic leadership behaviors in its five dimensions. Psychological ownership, stemming from individuals' feelings of ownership and connection, affects attitudes and behaviors in various contexts, including toxic leadership. The consequences of these behaviors can be harmful to individuals and organizations if left unaddressed.

Abstract

      The current study aims to reveal the extent of the impact of management information systems on the administrative decision-making process, as well as to clarify that influencing relationship between the variables of the study because of their importance in supporting and enhancing the administrative decision-making process in the study sample organization. Two main hypotheses emerged from the study that (there is an impact and a significant correlation of management information systems in the administrative decision-making process in the College of Nursing / University of Maysan), the study adopted the questionnaire as the main tool for obtaining the required data and information, as the responses of the sample consisting of (35) were analyzed. ) individuals and for the purpose of analyzing their responses, a number of statistical methods were used (frequencies, arithmetic means, standard deviations and regression) using the (SPSS) program, The study reached a set of theoretical and applied conclusions, the most important of which was that the roles of managers are affected by the management information system through the information provided by this system and with qualitative characteristics. of information.

Abstract

The current research aims to determine the role of digital human resources management in achieving administrative creativity, a survey study of the opinions of a number of administrative staff in a number of colleges and institutes at Duhok Technical University in order to test the research hypotheses therein. As for the nature of the data collection method, the questionnaire was relied upon as a primary tool for collecting data by distributing forms to a sample of administrative staff in the researched sample, as (49) forms were distributed, and (45) of them were valid for analysis, which was done using the (SPSS) program. The research produced a set of conclusions, the most important of which is the existence of a significant correlation between digital human resources management and administrative creativity, and the existence of a significant impact of digital human resources management in achieving administrative creativity in the researched colleges. The research presented a set of proposals, the most important of which is enhancing awareness within the researched colleges and at all administrative levels of the importance of moving towards applying digital human resources management by holding training courses for its importance in bringing about changes in the performance of these departments in order to achieve administrative creativity in them.

Abstract

The aim of the research is to test the mediating role of the strategic capabilities in strengthening the relationship between strategic learning and digital business strategies by application in a sample of mobile telecommunications companies in the holy Karbala province, and in order to achieve this, Asia Cell, Zain Iraq, Korek Telecom, Al-Kafeel Security and Iraq Sale have been selected as an applied field. To search by distributing a questionnaire that included (64) respondents managers of the research sample companies, it included branch managers, department heads, divisional officials, administrative, technical and engineering units, as well as managing directors of private agencies. The simple correlation coefficient (Pearson) was used, and the simple regression equation as well as descriptive statistical methods (arithmetic mean, standard deviation) by adopting SPSS V.23 program, while the Sobel test was approved to prove the significance of the mean variable. And one of the most important conclusions that was reached is that the strategic capabilities have an effective influence in enhancing the relationship between strategic learning and the digital business strategy of companies, the research sample in light of competition in the Iraqi mobile telecommunications sector. The research was concluded with a number of recommendations, the most prominent of which is the need to employ the mediating role of the strategic potential in enhancing the influential relationship between strategic learning in order to adopt a digital business strategy within the rapidly growing telecommunications sector in line with the provision of new services that add value to the companies of the research sample as well as their employees across its geographically diverse branches.

Abstract

This research aims to test the relationship and impact between green finance strategies (environmental, social, economic, governance, and compliance) and the management of climate change risks (physical, liability, and transition). The study adopted the descriptive-analytical approach to achieve its objectives. It analyzed the reality of three private Iraqi banks: the National Bank of Iraq, the International Development Bank, and the Bank of Baghdad. To collect the necessary data, a field questionnaire was distributed to a sample consisting of managers, department heads, employees, and others working in private banks in Iraq. A total of 150 questionnaires were distributed, 50 for each bank, and 124 valid responses were retrieved for statistical analysis. The researcher used the SPSS program to analyze the statistical data, test the hypotheses, and measure the relationships between the variables. The study also referred to the Egyptian experience as a model for implementing green finance strategies and addressing climate change. The research focused on two main hypotheses: the first assumes a significant correlation between green finance strategies and climate change risks across the various dimensions such as environmental, social, economic, governance, and compliance. The second hypothesis assumes that green finance strategies have a statistically significant impact on the management of climate change risks at both the main and sub-variable levels. The importance of the research lies in introducing and deepening the understanding of green finance and climate change issues, and in analyzing the extent to which green finance contributes to addressing climate-related risks. The results of the analysis confirmed the validity of all hypotheses, revealing statistically significant relationships between the strategies (environmental, social, economic, governance) and the three types of climate risks (physical, liability, and transition), which confirms the growing awareness of the importance of green finance.

Abstract

This research aimed to identify the relationship between digital transformation, with its dimensions of technological infrastructure, legislation, policies, digital skills, and availability of necessary funding, and intellectual capital, with its dimensions of human capital, organizational capital, and relational capital. The study employed a deductive correlational approach. It also aimed to reveal the importance of intellectual capital and its essential components that contribute to developing and enhancing financial performance. The study population consisted of employees of Imam Al-Kadhim College (peace be upon him). The researchers designed a questionnaire comprising 22 items for each of the research variables, with 11 items for each variable. Data was collected from a sample of 30 employees of Imam Al-Kadhim College (peace be upon him). Based on this data, the data was analyzed and the hypothesis tested using statistical tools. The researchers distributed 30 questionnaires to the research sample in the Accounting Department, as it is the main department in the college, encompassing multiple specializations in management and economics. The researchers used several statistical methods to achieve the research objectives, including Pearson correlation coefficient analysis and simple regression analysis, to prove the research hypotheses through data analysis. The researchers reached several conclusions, most notably that while intellectual capital is important for the research sample, its presence in the financial statements and reports of the college under study was limited, as it still uses traditional methods and focuses primarily on material and financial matters.

Abstract

The aim of this scientific research is to determine the relationship within the organizational justice variable and its impact on the performance of the workforce in organizations. In particular knowing how this research came to studying each dimension of justice and its impact on each other on the one hand, and on the other hand the role of dimensions. Organizational justice in increasing the degree of employee performance and gaining a competitive advantage in the labor market.

The research sample was based on descriptive and explanatory statistics, where the researcher relied on collecting and statistic information and data from the research sample. Then, the research sample was handed over from all employees, a research questionnaire previously planned for this purpose. Where the data was analyzed and the results were known through the statistical programs for that.

The research sample reached (195) from various workforces in the College of Law / University of Babylon, and data and responses were collected based on the random distilled sample method, and the size of the research sample was (57) employees working in the college.

After reaching the results of the research sample, the results were discussed by presenting them to previous research on the same topic. Where the results of the targets were determined on the independent variable and its direct impact on the dependent variable in the research. Where the researcher conducted all the statistical methods, tests, correlation and regression coefficients, measures of central tendency. Finally, confirmatory factor analysis was performed for all variables and hypotheses.

Where it was found through statistical methods and tests that there is a strong relationship with a high degree between each of the independent variables of the study sample with the dependent variable and the degree of influence of each of them on the research sample. Also, the role of organizational justice and its impact on increasing the degree of job satisfaction in the work environment was determined.

Abstract

This research explores consumer resistance to smartphone innovation in the Erbil/Iraq, uncovering several significant findings. The main goal of the study was to identify the consumer characteristics that influence this resistance and its implications. For smartphone manufacturers, marketers, representatives, and researchers, this study offers a comprehensive understanding of consumer behavior and resistance to technological progress. The results can guide targeted strategies to overcome barriers, improve product development, and increase market share. The study contributes to our understanding of innovation resistance in the unique context of the Erbil/Iraq, highlighting the importance of conducting thorough investigations in similar circumstances.

In light of the findings of the demographic survey, a significant portion of respondents were young people, supporting the widely held belief that young individuals are more likely to adopt new technology. However, the study emphasizes that age is not the sole determinant of resistance to innovation. The diminished impact of income, marital status, and gender on resistance indicates a complex interplay of factors. Conversely, a higher level of education was associated with a greater likelihood of embracing smartphone innovation.

The study delved into various aspects of innovation and revealed that self-efficacy, motivation, complexity, perceived risk, and expectations of a superior product all significantly influenced consumer resistance. Resistance showed a negative correlation with self-efficacy as a psychological trait, suggesting that individuals with higher levels of self-efficacy were less resistant to smartphone innovation. Conversely, higher levels of complexity, perceived risk, expectations of a better product, and motivation were linked to increased resistance, highlighting the crucial role of behavioral and psychological characteristics in shaping consumer attitudes towards innovation. Relative advantage did not appear to have a significant influence, while compatibility and attitudes towards current products were deemed insignificant predictors of resistance. These findings underscore the intricate nature of innovation resistance and demonstrate that socio-demographic traits alone are insufficient as predictors. Consumer resistance is largely shaped by psychological elements such as self-efficacy, motivation, expectations, complexity, and perceived risk.