Search Results for exploit-opportunities
Abstract
This study aims to analyze the role of digital entrepreneurship as a mediating variable in the relationship between smart leadership and the strategic ambidexterity of human resources in a number of software and smart application companies in Najaf Governorate. The study is based on the assumption that smart leadership, with its dimensions (emotional intelligence, spiritual intelligence, and rational intelligence), represents a modern approach to enhancing the strategic capabilities of human resources; however, its impact is strengthened through the adoption of digital entrepreneurship practices within the organization. The study adopts a descriptive-analytical approach with an exploratory orientation. The research population consisted of 93 employees across ten companies, while the sample included 70 respondents, representing a 75% response rate. Data were collected באמצעות a questionnaire based on established scientific scales and analyzed using appropriate statistical methods to test the relationships of influence and the mediating role. The results revealed a significant positive effect of smart leadership on the strategic ambidexterity of human resources, as well as a significant effect of smart leadership on enhancing digital entrepreneurship. The findings also indicated that digital entrepreneurship strengthens the relationship between smart leadership and strategic ambidexterity, reflecting its partial mediating role. Furthermore, the results confirmed that adopting digital entrepreneurship practices enhances the ability of human resources to explore and exploit opportunities, thereby supporting the achievement of strategic excellence for organizations.
Abstract
Due to the heated competition and the development of modern technology and the importance of the economic aspect, which most sectors center around it, it is the telecommunication sector ,my research aims to address that impact. The impact of the independent variable in marketing prowess as a dependent variable. The research sample was selected at Zain Iraq Telecommunications/Baghdad and the issue was the extent to which agile operations in marketing prowess would be fared in. During the identification, a descriptive exploratory approach was used in SPSS-ver 23data analysis. The research used a series of conclusions, the most important of which was that the company adopts a variety of marketing techniques and techniques that help to attract new customers on an ongoing basis. The research recommended that the company should focus on developing continuous service distribution channels to meet customer demands.