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Arabic

Search Results for modern-technology

Article
The Role of Technology in Combating Administrative and Financial Corruption and Its Impact on Reducing Poverty and Achieving

Hind Mohammed, Shurooq Hussein, Ali Abdul-Ameer

Pages: 211-203

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Abstract

Corruption has become a significant challenge in many countries around the world at various levels, whether in the public or private sectors, and has topped the priorities of many national and international reports. Corruption is not just an issue related to the implementation and quality of governance, but has become a major challenge that hinders sustainable economic growth, fair human development, social justice, and equality between different groups. One of the main goals of governments is to reduce the social ills and problems resulting from corruption, and this is the first step in integrating the interconnection and absolute communication between various aspects of development. Therefore, a successful society is one that is capable of reducing corruption. There is a growing tendency at the international level to adopt technology to combat and reduce corruption, as technology plays an effective role as a transparent oversight tool and allows for greater accountability. Thus, it is an important tool for sustainable development, as the technological tool facilitates the collection, analysis, and updating of data, providing greater flexibility in addressing types and forms of serious financial and administrative corruption recognized internationally. It is also a tool that contributes to the development of better mechanisms to combat corruption and governance strategies, and environmental protection, health, education, communications, and poverty reduction are considered key indicators in preventing and combating corruption. This research reviews the role of modern technology in combating administrative and financial corruption in both developing and developed countries, as it is considered one of the most prominent factors that contribute to improving transparency and reducing opportunities for corruption, clarifying the relationship between corruption and sustainable development, and explaining how corruption negatively affects financial resources and hinders the achievement of social justice and economic development.

Article
The Role of Sustainable Performance as a Mediating Variable in the Relationship Between Sustainable Leadership and Sustainable Development: A Field Study in Iraqi Public Universities

حسين حسين, Nagham Neama

Pages: 23-33

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Abstract

The higher education sector is considered one of the important sectors and is referred to as the vital artery due to its great importance in providing the labor market and state institutions with expertise, skills and human energies. This sector's contribution to the development process by keeping pace with modern technology and sciences and its possession of enormous human competencies, expertise and potential has made this sector a major focus of interest for other sectors. The main purpose of the study is how to maintain the quality of performance and sustainability of quality through sustainable development. A random sample of workers in the higher education sector was taken and the questionnaire was the main tool for data collection, where (235) questionnaires were distributed, of which (192) were valid for use. The (SPSS) and (AMOS) Structural Equation Model (SEM) version (25) were used to analyze the data and results. There is a significant positive statistical relationship between transactional leadership and sustainable development. In addition, there was a significant impact and role of the mediating variable (performance quality) on the relationship between the independent variable (transactional leadership) and the dependent variable (sustainable development (.

Article
The reality of cybersecurity in five-star hotels in the golden triangle area in Jordan

Mohamed Zahry, Mohamed Al-Twaisi

Pages: 130-140

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Abstract

In light of the expansion of the use of modern technology in hotel organizations and the transition to the post-informatics era; The importance of cybersecurity has emerged in hotels protecting their data and maintaining the confidentiality of customer data, so that cybersecurity has become one of the competitive advantages that hotel organizations seek to possess by building dynamic cybersecurity capabilities to achieve long-term competitive advantage. The research aimed to measure the extent to which the administrative leaders of five-star hotels in the Golden Triangle region of Jordan realize the importance of cybersecurity. The research followed the Qualitative approach. It also relied on a questionnaire to collect study data from five-star hotel managers, with a size of (16) items. The research recommended partnerships with international companies specialized in cybersecurity, attracting skilled human resources in the field of cybersecurity, and establishing a cybersecurity unit inside the hotel

Article
The impact of prowess practicing of swift marketing: An analytic study in Zain Iraq Telecommunications

عامر Al-Amiri, نادية Al-Yaseri

Pages: 138-152

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Abstract

Due to the heated competition and the development of modern technology and the importance of the economic aspect, which most sectors center around it, it is the telecommunication sector ,my research aims to address that impact. The impact of the independent variable in marketing prowess as a dependent variable. The research sample was selected at Zain Iraq Telecommunications/Baghdad and the issue was the extent to which agile operations in marketing prowess would be fared in. During the identification, a descriptive exploratory approach was used in SPSS-ver 23data analysis. The research used a series of conclusions, the most important of which was that the company adopts a variety of marketing techniques and techniques that help to attract new customers on an ongoing basis. The research recommended that the company should focus on developing continuous service distribution channels to meet customer demands.

Article
Strategic vigilance and its impact on achieving organizational excellence: Analytical research at the Al-Qaim Cement Plant.

علي Mohammed

Pages: 154-169

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Abstract

   The research aims to identify the role of strategic vigilance as an independent variable in organizational excellence as a dependent variable in the Al-Qaim Cement Factory. The descriptive analytical approach was based upon the current research, and try to come up with a set of recommendations that work to enhance the practice and adoption of the variables of the study in the organization surveyed, the research sample was selected intentionally represented by ( 52) of the workers in the existing cement factory, as well as the questionnaire was relied upon as the main tool in collecting data, and the statistical program (SPSS) was adopted in addition to the Excel program) in analyzing and processing the data Most prominent results reached by the researcher were the possession of the existing cement plant vigilance modern technology used in its work as well as the ability of its administrative leaders to monitor the ability surrounding environment enhances it through strategic vigilance. As for the recommendations, they were represented by enhancing commercial vigilance and competitive vigilance, following up on the labor market and customer needs, and focusing on work. Teamwork and gives employees an opportunity to show their creativity, which leads the organization to organizational excellence.

Article
Modern drug marketing via smartphone applications: Mechanisms of reaching and influencing consumers

Marwa Al-Samarrai

Pages: 80-89

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Abstract

This research aims to explore the modern marketing of drugs through smartphone applications, focusing on the mechanisms of reaching and influencing consumers. With the rapid technological advancement and the widespread use of smartphones, these devices have become a powerful tool exploited for illegal purposes, such as drug promotion. The research examines how drug dealers utilize modern technologies, including encryption and targeted advertising, to reach a wide audience while maintaining the confidentiality of their operations. The study reviews the digital methods employed in this field and analyzes their impact on consumer behavior from psychological and social perspectives. Additionally, the research addresses the role of applications and digital platforms in facilitating this type of illegal marketing and how personal data and artificial intelligence algorithms are exploited to attract customers. Through data analysis and a review of previous literature, the research provides a comprehensive view of the ways drug dealers adapt to the rapidly changing digital environment and how they target specific consumer groups. Ultimately, the research aims to offer practical recommendations that help develop effective strategies to reduce the impact of this type of marketing on society, emphasizing the need to strengthen digital oversight and raise public awareness of the risks of exploiting technology for illegal activities.

 

 

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Entrepreneurship Journal for Finance and Business

College of Business Economics at Al-Nahrain University

Print ISSN: 2708-8790 | Online ISSN: 2709-4251

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