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Arabic

Search Results for e-commerce

Article
Electronic payment systems and their role in E-Commerce: Iraq as a case study

Amir H. M. Al-Bazi

Pages: 63-71

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Abstract

The purpose of this study is to clarify the concept of electronic payment systems and their role in supporting financial and economic activity. In light of rapid technological developments and the global digital transformation, electronic payment systems have become a fundamental pillar for the growth of e-commerce, due to the speed, security, and convenience they provide in completing financial transactions. The study examines the role of electronic payment systems in the Iraqi market, and reviews the main types of electronic payments in Iraq, such as payments through e-wallets, electronic payments via Google Pay, Iraqi postal cards, and payments through the Fatora gateway. The research recommends the adoption of a comprehensive national strategy to develop digital and financial infrastructure, enhance financial and digital literacy among individuals and businesses, and update the legislative and regulatory framework to ensure the security and efficiency of electronic payment systems. This would significantly contribute to advancing e-commerce and achieving sustainable economic development in Iraq.

Article
The role of marketing strategies in achieving customer prosperity: An analytical descriptive research for the opinions of a sample in the Ministry of Commerce

زينة Abudul jabbar

Pages: 16-31

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Abstract

The research dealt with the dimensions of marketing strategies as an independent variable with its four sub-dimensions (pricing, distribution channel management, marketing communications, market planning) and customer prosperity as a dependent variable, A sample of managers working in the Ministry of Commerce was selected. The research relied on the opinions of (136) managers. The problem of the research was diagnosed through the field coexistence conducted by the researcher in the ministry, which lies in the weakness of marketing strategies, so the dimensions of marketing strategies were proposed in addressing the weakness of the customer’s prosperity, due to the department managers’ lack of sufficient knowledge of the dimensions of marketing strategies on the one hand and its close relationship to the prosperity of the customer on the other hand. The research sought to achieve a set of goals, the most important of which are: clarifying and presenting the concepts related to marketing strategies and customer prosperity in the Ministry of Commerc , and standing on the basic dimensions that make up the concept of marketing strategies and customer prosperity in the Ministry of Commerce, with a focus on the most important dimensions. The research relied on the analytical descriptive approach, and to achieve these goals the researcher used the questionnaire in the practical aspect of the research, as well as the research and studies that are related to the topic of research in the theoretical aspect with reliance on the (SPSS) program in testing and analyzing the impact hypotheses and the relationship between the research variables. The research reached a set of conclusions by testing and analyzing the hypotheses adopted by the research, and the research concluded with a set of recommendations that, if adopted, could contribute to activating the dimensions of marketing strategies.

Article
The Role of Electronic Wallets in Strengthening the Economy of Developing Countries: With reference to Egypt.

ايمان Fouad

Pages: 240-251

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Abstract

E-wallets play an important role in enhancing the size of financial technology in the country by providing a smooth and convenient way for individuals to transact online. E-wallets allow users to store their payment information securely and make transactions with ease.

This study aims to demonstrate the role and importance of these portfolios in supporting the economy in countries, especially in Egypt, by enhancing the volume of financial technology and increasing financial inclusion, which helps support the formal economy and increase financial culture, which is an important condition for improving the economic conditions in the country considering these rapid technological developments.

Article
The Digital Economy and the Reproduction of Poverty in Iraq: An Analytical Study for the Period 2016–2024

Adyan S. Ali

Pages: 150-158

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Abstract

one of the main drivers of economic growth and economic development. Iraq has experienced a noticeable expansion in the manifestations of the digital economy after 2016, represented by the spread of internet services, electronic payment e-commerce, and freelance platforms, in addition to the government’s adoptionof digital transformation programswithin its economic reform plans. The study used the descriptive-analytical approach to identify the main foundations and indicators of the digital economy, determine Iraq’s position in the digital economy as well as evaluate the impact of the digital economy on poverty indicators and economic inequality. The study concluded that digital transformation, despite its role in increasing the level of production and productivity has coincided with the persistence of poverty and unemployment rates, and even the increase in economic vulnerability among some groups, which poses major challenges regarding the ability of the digital economy to achieve economic justice and financial inclusion.

Article
The role of disclosing financial inclusion indicators in improving the financial performance of banks: A theoretical study applied to Egypt

Doaa Sayed Ahmed

Pages: 99-112

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Abstract

In light of the increased requirements for transparency and disclosure of all information related to financial and non-financial performance, especially in financial institutions, and based on the importance of financial inclusion in Egyptian banks and the disclosure of its indicators and how to implement it, the current research aims to study the role of disclosure of financial inclusion indicators on the financial performance of Egyptian banks. We study on Egyptian commercial banks, and the research reached several results, the most important of which is that financial inclusion is one of the basic pillars for achieving financial stability by supporting the stability of the deposit base and improving the flexibility of financing and investment in the banking sector, which leads to the ability of the financial system to withstand economic shocks, as the researcher recommended. Several points, including the following: the need to pay attention to the basic elements necessary to increase the quality of financial reports in the commercial banks under study, and the necessity of working to pay attention to the nature of the strong relationship that links indicators of the application of financial inclusion and the quality of financial reports, as well as the necessity of benefiting from the positive impact of indicators of the application of financial inclusion on the quality of financial reports.

Article
The digital economy and the reproduction of poverty in Iraq: An analytical study for the period 2016–2024

Adyan S. Ali

Pages: 355-364

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Abstract

one of the main drivers of economic growth and economic development. Iraq has experienced a noticeable expansion in the manifestations of the digital economy after 2016, represented by the spread of internet services, electronic payment e-commerce, and freelance platforms, in addition to the government’s adoption of digital transformation programs within its economic reform plans. The study used the descriptive-analytical approach to identify the main foundations and indicators of the digital economy, determine Iraq’s position in the digital economy as well as evaluate the impact of the digital economy on poverty indicators and economic inequality. The study concluded that digital transformation, despite its role in increasing the level of production and productivity has coincided with the persistence of poverty and unemployment rates, and even the increase in economic vulnerability among some groups, which poses major challenges regarding the ability of the digital economy to achieve economic justice and financial inclusion.

Article
The role of strategic leadership in digital transformation: An analytical study of the opinions of a sample of senior and middle management in a number of public companies affiliated with the Ministry of Trade in Iraq

Noor K. Hassan, Muthanna F. Muzahim

Pages: 111-122

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Abstract

This study aimed to investigate the role of strategic leadership in promoting digital transformation processes within Iraqi Ministry of Trade public companies. The research problem stemmed from the challenges these companies face in keeping pace with the Fourth Industrial Revolution and the need for forward-looking leadership to transcend rigid, traditional structures. The strategic leadership variable encompassed the dimensions of strategic vision, ethical practices, organizational culture, human capital, and core competencies, while digital transformation was measured across the dimensions of technologies, activities, boundaries, and objectives. The study employed a descriptive-analytical methodology and was conducted within Iraqi Ministry of Trade companies. A purposive sample of 352 administrative leaders (general manager, assistant general manager, department manager, and division head) was selected. To analyze the data, the statistical software SPSS v.26 and Amos v.25 were used, employing advanced statistical methods such as Structural Equation Modeling (SEM), path analysis, and validity and reliability tests. The study reached several conclusions, most notably the significant impact of strategic leadership on the dimensions of digital transformation. Core competencies and strategic vision emerged as the strongest drivers for developing activities and expanding the organization's digital boundaries. Based on these findings, the study recommended that leaders invest in enhancing human capital and localizing modern technologies as an indispensable strategic option to ensure competitive sustainability in the evolving digital environment.

Article
Measuring the revenue and expenditure gap in the Turkish tourism sector for the period 1990-2018

رباح Al-Khatib, غيداء Al-Abdali

Pages: 129-141

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Abstract

The tourism sector is no longer just a social phenomenon for some individuals and groups only, but has also become to include recreational activities of economic, social, cultural and environmental dimensions, due to the arrival of hundreds of millions of tourists to various countries and tourist regions, which encouraged many countries to work to stimulate and replace tourism. To a real industry and a tool to achieve economic and social development, the tourism sector in Turkey has competitive capabilities that can enter the international trade arena in the era of globalization and the liberalization of services trade, but what is distinguished by Turkey in terms of natural resources And historical sites constitute a natural competitive advantage for them, in spite of this, its role is multiplied by modern developments in a world in which the competitiveness of international tourism that is based on technological innovations and information technology such as the Internet, electronic commerce and modern means of communication. Based on the above, the research assumed that the tourism sector depends on the surrounding environment, whether political, economic or social, and this affects it.
The research included two studies, the first one was concerned with the theoretical and conceptual framework of the tourism sector, while the second one was concerned with measuring the revenue and expenditure gap in the Turkish tourism sector.
The research included two studies, the first one was concerned with the theoretical and conceptual framework of the tourism sector, while the second one was concerned with measuring the revenue and expenditures gap in the Turkish tourism sector.
Perhaps among the most prominent results of this research, Turkey has become, in the last two decades, a destination for culture, the pursuit of knowledge, and the destination of medical tourism for many Arab countries, as well as leisure tourism for most countries of the world, and it relies heavily on a variety of historical sites and coastal resorts on the Aegean Sea and the Mediterranean Sea.
As for the most important proposals that came out of the research, it is the necessity to use tourism as an engine to achieve balanced regional development and raise the standard of living for less developed regions that possess tourism resources and resources.

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Entrepreneurship Journal for Finance and Business

College of Business Economics at Al-Nahrain University

Print ISSN: 2708-8790 | Online ISSN: 2709-4251

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