The effect of information asymmetry in predicting stock prices on the misleading information content of advertising. Entrepreneurship Journal for Finance and Business, [S. l.], v. 7, n. 3, p. 51–74, 2026. DOI: 10.56967/ejfb2026740 . Disponível em: https://ejfb.journalpath.com/ejfb/article/view/529. Acesso em: 12 nov. 2026.